45+ CMS builds deliveredLaravel, PHP, Node.js
Custom CMS DevelopmentCustom CMS Development That Gives Your Team Full Control.
Stop routing content changes through IT. Your marketing team needs a CMS built for how they actually work, not a generic platform full of plugins and workarounds.
Submit brief → Call in 48 hours → Proposal in 3 days → Sprint 1 in 1 week of sign-off
847 pages managedvia custom CMS
The Content Operations Problem
Your content team deserves better than a ticket queue.
Before a custom CMS
Every text change needs a developer
Fixing a headline takes 3 days and a ticket. Your team waits while IT manages higher priorities.
No preview before publishing
Publishing means guessing. Your team pushes live and finds layout errors in production.
Marketing locked out of conversion pages
Your fastest-moving team has read-only access to the pages that drive your most revenue.
Content lives in spreadsheets and email threads
No source of truth. Version control is someone's inbox. Compliance is impossible to prove.
With your custom CMS
Self-service publishing in under 5 minutes
Any authorized team member edits and publishes directly. Zero tickets, zero waiting.
Live preview on every device before publish
Review exactly what visitors see on desktop and mobile before anything goes live.
Role-based access down to the individual field
Marketing edits. Legal approves. Finance sees read-only. No one touches what they should not.
Structured content with full audit trail
Every change tracked, every version recoverable. Compliance and governance built in from day one.
Your CMS Command Center
Content operations, live and in motion.
This is what your content team sees the day your custom CMS goes live. Pipeline visibility, publishing schedule, and site health in one place. Click Publish Now to see the workflow animate.
Content Operations • Redefine CMS
Live
Content Pipeline
Today19 items
Draft
12In Review
5Ready to Publish
2Publishing...
Publishing Schedule
Monday, March 17
08:30BlogProduct update post
11:00Case StudyQ4 client result
14:00LandingSpring campaign
16:30NewsTeam announcement
Next 7 days
14
items scheduled
Site Health
0
Pages live
0
Published today
0
Errors
100%
Uptime
SEO score94/100
Accessibility98/100
Performance87/100
All systems
operational
What Your CMS Will Include
Built for your content team. Engineered for your stack.
Feature · Content editor publishing article
Replace with content editor at laptop using CMS page builder, morning light, over-shoulder angle · 800×600
01
Visual page builder your team learns in one session.
Drag-and-drop block editing with live preview across breakpoints. Your content team stops filing access requests and starts shipping. No training week required.
- Block-based layout with reusable components
- Live mobile and desktop preview before any page goes live
- Full version history with one-click rollback
Role
ReadEditPubAdmin
Marketing
Legal
External
Admin
02
Role-based access down to the individual field.
Marketing edits. Legal approves before publish. Finance sees read-only. No one touches content they should not. Permissions are configurable per content type, per field, per role.
- Field-level permission controls per user role
- Multi-stage approval workflows before publish
- Complete audit trail of every change and approval
Feature · Developer and client at CMS handoff
Replace with developer and client at CMS handoff review, warm overhead light, side angle · 800×600
03
Application programming interface-first architecture that connects to everything your stack already uses.
Your CMS is the content source. Your frontend, applications, and third-party tools consume it via REST or GraphQL. No plugin dependency, no platform lock-in, no surprise upgrade fees.
- REST and GraphQL application programming interfaces built in from day one
- Webhooks for real-time integrations with CRM and marketing tools
- Full source code ownership with no vendor lock-in
Pages exported4,218
Media files1,842
Redirects mappedIn
progress
Zero downtime migration
04
Migration handled. SEO preserved. Zero downtime on launch day.
Moving from WordPress, Drupal, or a legacy custom system? We export, transform, validate, and import every content item with SEO redirects mapped before a single page goes live.
- Automated content export and structure mapping
- 301 redirects configured before cutover
- Post-launch monitoring and rank validation included
Try It Yourself
This is what your content team sees on day one.
Click the + to add blocks. Drag them in the canvas to reorder. Hit the x to remove. No developer required.
Block Library
Editorial hero
+
Product grid
+
Story strip
+
Customer quote
+
Comparison table
+
Inline CTA
+
All blocks read live PIM and
inventory
Per-locale and per-account
variants
Click + or drag a block here
Drag blocks from the sidebar or click + to
add. Drag within
canvas to reorder.
Real CMS Build
Saratoga Hospital: from fragmented workflows to a centralized CMS in 10 weeks.
Proof · Hospital content team at coordinated workstations
Healthcare
Custom CMS
Laravel PHP
Saratoga Hospital is a regional healthcare provider managing patient-facing web content across multiple departments under strict regulatory requirements.
Challenge
Content management was entirely fragmented and manual. IT involvement was required for every update, creating delays, compliance risk, and frustration across departments that needed to publish time-sensitive health information quickly.
Build timeline
10 weeks from discovery to full handoff
Week 1
Discovery and compliance audit
Content inventory, regulatory requirements mapped, staff workflow documented.
Week 3
Architecture and permissions model
Database schema, CMS framework, role structure, and security controls finalized.
Week 6
Core CMS modules live in staging
Page builder, media library, workflow engine, and approval flow deployed for staff testing.
Week 8
Staff training and user acceptance testing
Department leads trained, user acceptance testing feedback incorporated, content migrated from legacy system.
Week 10
Full CMS live and handed off
All properties live, staff self-sufficient, documentation delivered, 30-day support window open.
Result
0%
of content updates handled by non-technical staff after launch. IT removed from routine publishing entirely.
Compliance
Healthcare regulatory requirements met. Security and compliance strengthened through custom CMS architecture and OWASP-aligned security measures.
Staff outcome
Staff gained the ability to manage multiple web properties from a single centralized interface, reducing overhead and improving update speed.
Platform outcome
A reliable, future-ready platform that supports ongoing operational efficiency and continues to scale with the hospital's digital content needs.
Transparent Pricing
Scoped before any work begins.
Starter CMS
$18K
Fixed scope · 6 to 8 weeks
- Laravel or PHP backend
- Up to 5 content types
- Role-based access (3 roles)
- Media library included
- Multi-stage approval workflows
Most popular
Growth CMS
$32K
Fixed scope · 10 to 14 weeks
- Unlimited content types
- Multi-stage approval workflows
- REST and GraphQL application programming interface
- Migration from existing system
- Staff training and documentation
Enterprise CMS
Custom
Scoped per project · 14+ weeks
- Compliance and audit requirements
- SSO integration (Okta, Azure AD)
- Multi-site and multi-language
- ERP and CRM integration
- Architecture review and handoff
All pricing is a starting reference. Every project is scoped line-by-line before work begins. No commitment required to receive a proposal.
Custom vs Off-the-Shelf
Why teams outgrow generic CMS platforms.
| Capability | Off-the-shelf platform | Redefine custom CMS |
|---|---|---|
| Code ownership | Vendor-owned. Upgrades are mandatory on their schedule. | You own 100% of the source code from day one. |
| Permissions model | Broad page-level roles. No field-level control available. | Field-level permissions per role, per content type. |
| Integrations | Plugin ecosystem. Each plugin adds dependency and risk. | Custom application programming interface connections to any system in your stack. |
| Publishing workflow | Draft and publish only. Multi-stage requires paid plugins. | Multi-stage approval: draft, review, legal, approve, publish. |
| Compliance support | Generic checkbox compliance. Healthcare and legal needs require add-ons. | Built to spec. HIPAA, GDPR, SOC 2 patterns included when needed. |
| Migration path | Version upgrades often break plugins. Migrations are high risk. | Version-controlled releases on your timeline, not a vendor's. |
| Support model | Community forums and paid tier support with no context of your build. | Dedicated engineers who built your system, on retainer or per-issue. |
Common Questions
Before you decide.
Off-the-shelf platforms are built for the average use case and extended through plugins you do not own. A custom CMS is built for your exact workflow, your content structure, your compliance requirements, and your team's permission model. You own the code, the database, and the logic. Nothing breaks when a plugin vendor shuts down or raises prices.
Yes. We export and audit your existing content, map it to the new data structure, validate every item, and import with 301 redirects configured before cutover. SEO equity is preserved and users see no downtime. We run both systems in parallel until you are ready to switch.
Most content teams are self-sufficient after a two-hour training session. Because the CMS is built around your team's specific workflow, the learning curve is minimal. We deliver a recorded walkthrough, written documentation, and a 30-day open support window so your team can ask questions on real publishing tasks.
You own the codebase, so your internal team or any developer can extend it. The architecture is modular by design. Adding a new content type does not affect existing types. If you want Redefine to handle additions, we offer retainer blocks or per-feature scoping.
Yes. Multi-site and multi-language support is included in the enterprise scope and can be added to growth projects. Content is shared or isolated per site based on your governance model. Translators only see the fields relevant to their language without touching the source content.
Start the Scoping Conversation
Tell us what your content team is waiting on.
No commitment. No pitch. Submit a brief and we will send a scoped proposal with CMS architecture, timeline, and line-item pricing within 3 business days.
What you receive after submitting
- Recommended CMS framework (Laravel, Node.js, or headless) with rationale
- Content type and permission model outline for your team
- Build timeline with sprint-by-sprint breakdown
- Migration risk assessment for your current system
Form
Call in 48 hours · Proposal in 3 days · Sprint 1 in 1 week of sign-off
Reply in 48 hours
Proposal 3 days
45+ CMS built
Code you own
Brief received.
We will review your situation and send a scoped CMS proposal within 3 business days.
Prefooter · Team at CMS site launch moment
Replace with team at CMS site launch, gathered around monitors, warm ambient light, candid · 1600×520
Ready When You Are
Stop routing content through IT. Your team is ready to publish directly.
No commitment. No pitch. Submit a brief and we send a scoped proposal before any conversation starts.
Submit brief → call in 48 hours → proposal in 3 days → Sprint 1 in 1 week