Magento to Shopify migration
10
weeks average Magento to Shopify migration timeline from audit to live store
Leave Magento. Your data and rankings migrate with you.
Redefine migrates Magento and Adobe Commerce stores to Shopify with full data transfer, custom module replacement, search engine optimization redirect mapping, and a Shopify 2.0 rebuild built for performance from day one.
Submit brief → call within 48 hours → scoped proposal in 3 days → Sprint 1 within 1 week of sign-off
Magento-specific migration trust metrics
100%
of Magento EAV database
records reconciled against source before go-live
EAV data model requires specialist migration handling
Every
custom Magento module
assessed and mapped to Shopify equivalent before the project scope is set
No functionality gaps found post-launch
0%
search engine optimization
ranking loss on Magento migrations with full 301 redirect mapping and URL structure audit
Magento URL keys require careful manual mapping
Shopify 2.0
custom theme built from
scratch on every Magento migration, not a template applied over migrated data
Sections and blocks for merchant-controlled editing
Why Magento brands migrate to Shopify
Magento works. Until it doesn't. Then the cost compounds fast.
PHP version upgrades, extension conflicts, and hosting overhead absorb budget that should go toward growth. The total cost of running Magento at scale exceeds the platform's visible price by a factor of three.
"
We were spending more time keeping Magento running than building the features our customers wanted. Moving to Shopify Plus gave our dev team their roadmap back.
EB
Enterprise ecommerce
director
Adobe Commerce to
Shopify Plus, 11-week migration
65%
average reduction in
platform maintenance costs after migrating from Magento to Shopify Plus
2.1x
faster median page load
time on Shopify versus equivalent Magento store with comparable catalog size
40%
average checkout
conversion rate improvement after switching to Shopify Checkout from Magento default
Magento migration partner comparison
How Redefine's Magento migration differs from a typical agency approach
Most migration agencies treat Magento as a data export problem. Redefine treats it as a full-stack technical engagement with source-platform depth and delivery accountability at every phase.
Migration scope
Typical migration partner
Generic approach
Redefine
Magento-specific
depth
Pre-migration Magento
audit
Generic checklist
EAV schema + full extension
inventory
Custom module
replacement
plan
Assessed after scope signed
Full map delivered before project
starts
Magento EAV database
migration
Standard export tool only
Custom EAV-to-Shopify mapping
layer
URL structure and
search
engine optimization redirects
Category-level only
URL-level 301 map, validated in
staging
Theme rebuild quality
Shopify template applied
Custom Shopify 2.0 theme, full
rebuild
Data reconciliation
before go-live
Spot-checked, not full audit
Record-by-record reconciliation
report
Adobe Commerce B2B
capability migration
Not covered in standard scope
Shopify Plus B2B mapping included
Rollback plan before
DNS
cutover
Ad hoc, not pre-confirmed
Confirmed and tested before
launch
Post-launch monitoring
period
Handoff at go-live
30-day uptime and ranking monitor
Timeline accountability
Range estimate, variable delivery
Week-by-week plan, fixed go-live
date
Migration scope
What your Magento migration includes from audit to go-live
Magento migrations are more complex than most platforms. Every phase below addresses a specific Magento-specific risk. Expand any phase to see exactly what is included.
- Magento version and PHP stack inventory
- Full custom module and extension listing
- EAV database schema analysis and mapping
- URL key structure and catalog URL mapping
- Risk register and mitigation plan delivered
- Migration brief with week-by-week plan
- Products, configurable variants, and attributes
- Customer accounts, addresses, and segments
- Order history and invoice records
- Content management system pages, blocks, and static content
- Product attributes and custom options
- Full reconciliation report before go-live
Every Magento module has a replacement strategy mapped before the project scope is signed. No functionality gaps are discovered post-launch.
Shopify App Store
Native Shopify apps for
80% of extension use cases
Custom development
Bespoke Shopify apps for
unique business logic
No equivalent needed
Shopify handles natively
what Magento needed a module for
Your Magento theme is not migrated. A new Shopify 2.0 theme is built from scratch using sections-and-blocks architecture. This is the most common place other migrations fail.
Sections and blocks for
merchant control
Your team edits
pages without developer involvement
Mobile-first with Core Web
Vitals optimization
LCP, CLS, and FID
targets built in from the first day
Shopify Checkout with
optional Plus extensibility
World's
highest-converting checkout replaces Magento's
Custom product detail
page, collection, and account templates
Tailored to your
catalog and customer journey
Magento uses configurable URL keys for categories and products. Every URL, including layered navigation and multi-store paths, is mapped to its Shopify equivalent with a 301 redirect, validated in staging, and monitored post-launch.
/catalog/category/view/id/42.html
301
/collections/category-name
/women/tops-blouses.html
301
/collections/womens-tops
/product-name.html
301
/products/product-name
- 30-point pre-launch validation in staging
- Data reconciliation approval before DNS change
- Confirmed rollback plan before cutover
- DNS cutover under 15 minutes, zero downtime
- Search Console sitemap submission on day one
- 30-day uptime, ranking, and redirect monitor
Client proof
30 stores. 1 million inventory items. Revenue scaled from $14M to $90M.
PK
Enterprise promotional apparel brand operating 30 storefronts with over one million inventory items across multiple backend platforms and sales channels.
The challenge
Parsons Kellogg needed to scale beyond $80M in annual revenue but existing systems lacked unified visibility across 30 stores, over one million inventory items, and multiple backend platforms. Manual processes, limited analytics, and fragmented integrations slowed decision-making, constrained warehouse operations, and blocked scalability at the speed the business needed.
The Magento problem in plain terms
- Fragmented systems, no single source of truth for inventory
- Manual warehouse workflows reducing operational throughput
- Limited analytics blocking executive decisions across 30 storefronts
What Redefine built
Custom Power BI dashboards were integrated with a custom ecommerce solution and Dynamics 365 enterprise resource planning to centralize inventory, order, and customer data across all 30 stores in real time. A headless ecommerce architecture centralized inventory and content management across channels. RESTful APIs connected Dynamics 365 enterprise resource planning, Dynamics 365 customer relationship management, Power BI, mobile applications, and third-party systems in a unified, scalable commerce foundation.
Enterprise
outcome
$90M+
annual revenue,
scaled from under $14M. A 6x growth enabled by the unified Shopify-connected commerce platform
Redefine built.
30
storefronts unified
1M+
SKUs centralized
Real-time
analytics live
Platform comparison
Magento versus Shopify: the platform differences that affect your revenue
Not every platform switch is worth the effort. For Magento and Adobe Commerce brands at growth stage, these nine dimensions make the commercial case for migration decisive.
Platform dimension
Magento / Adobe Commerce
Self-hosted PHP
Shopify / Shopify Plus
Managed SaaS
Hosting
and infrastructure
Self-managed, $5K to $50K per
year
Fully managed, 99.99% SLA
PHP and
security updates
Manual, high developer cost
Automatic, no action needed
Checkout
conversion
Module-dependent, complex
Shopify Checkout (top conversion rate
globally)
Developer
dependency
Required for every change
Merchant-editable sections and
blocks
Page
speed
and Core Web Vitals
Module-degraded, slow LCP common
Native CDN, 1 to 2s LCP typical
Total
cost
of ownership
3x to 5x subscription due to dev +
hosting
Predictable, lower net total cost of
ownership
B2B and
enterprise features
Adobe Commerce B2B only
Shopify Plus B2B, native, lower
cost
Headless
architecture option
Complex, high implementation cost
Shopify Hydrogen, modern,
well-supported
Commerce
app ecosystem
PHP modules, variable quality
8K+ vetted commerce-first apps
Magento and Adobe Commerce are trademarks of Adobe Inc. Redefine is not affiliated with or endorsed by Adobe.
Common questions
Magento to Shopify migration questions answered
Most Magento migrations take 8 to 12 weeks from audit to go-live, depending on catalog size, custom module complexity, and theme requirements. Magento 1 migrations run 6 to 10 weeks. Magento 2 (Adobe Commerce) migrations with complex B2B catalog or custom extension dependencies run 10 to 16 weeks. Redefine delivers a specific week-by-week timeline after the Discovery audit, not a range estimate before seeing your store.
Yes. Redefine migrates both Magento 1 and Magento 2 (Adobe Commerce) stores to Shopify. Magento 1 reached end-of-life in June 2020, meaning these stores receive no security updates. Migration from Magento 1 is treated as urgent from a security standpoint. The migration process is the same, and Magento 1 stores have fewer complex extension dependencies than Magento 2, which can reduce timeline.
Magento extensions do not run on Shopify. Every custom module is assessed during the Discovery phase and mapped to one of three outcomes: a native Shopify App Store equivalent, a custom-built Shopify app, or a Shopify feature that replaces the module entirely. This mapping is completed before the project scope is signed, so there are no functionality gaps discovered post-launch.
Shopify Plus has native B2B capabilities including company accounts, custom price lists per company, net terms (net-30, net-60), purchase order workflows, and draft order management. For brands migrating from Adobe Commerce B2B, Redefine maps existing B2B catalog rules and customer group pricing to Shopify Plus equivalents during the Discovery phase.
Most brands migrating from Magento 2 or Adobe Commerce are suitable for Shopify Plus. Shopify Plus is recommended for stores doing over $1M in annual revenue, using B2B features, requiring Checkout extensibility, or managing multiple storefronts. Brands migrating from Magento 1 with simpler catalog structures may be well-served by standard Shopify. Redefine recommends the correct tier after the Discovery audit.
Is this right for your store?
Honest fit-check
Good fit if
- Your Magento maintenance costs exceed your feature development budget and platform complexity is slowing your team.
- You are running Magento 1, which reached end-of-life in 2020 and receives no security updates.
- You have a catalog under 500K products and less than five custom B2B price-list tiers.
- You want your search engine optimization rankings protected with URL-level redirect mapping, not just category-level.
Not a fit if
- Your catalog exceeds 2 million products and relies on Magento's layered navigation depth for enterprise buyer UX.
- Your store has 30+ bespoke PHP modules with deeply custom business logic not available via any Shopify app.
- You need to be live in under six weeks with no QA window for a catalog with complex EAV attributes.
- You have no stakeholder bandwidth for a Discovery audit and want to skip the pre-migration technical review entirely.
Not sure? Tell us your situation and we will be straight with you. Book a free audit call.
Start your Magento migration
Your Magento store has a ceiling. Shopify removes it.
Book a free 30-minute Magento migration audit. Redefine will review your Magento architecture, map your top three migration risks, and deliver a week-by-week timeline and scope before you commit to anything.
No commitment. No pitch.
What your Magento migration audit covers
1
Magento architecture
and extension inventory
PHP version,
module stack, EAV database schema, URL structure, API surface
2
Three Magento-specific
risks and mitigations
EAV mapping, URL
structure gaps, extension replacement, each with a plan before scope is agreed
3
Week-by-week timeline
and investment summary
Fixed go-live
date, milestone map, and total investment delivered in writing before you commit
form
Pricing
Scoped before work starts
· line-by-line pricing · no commitment to receive a proposal
Call within 48 hours → proposal in 3 days → Sprint 1 within 1 week of sign-off
Your team's time investment across a full migration is typically 3 to 4 hours per week, one phase review, async feedback on deliverables, and a final QA sign-off. We handle everything else.
Brief received
We will review your Magento setup and send a scoped proposal within 3 business days.
Audit call within 48 hours
Same-day on
urgent briefs
Proposal in 3 days
Fixed milestone
dates
30+ Magento migrations
delivered
Across Magento 1
and 2
You own the Shopify store
Full code
handoff at delivery