Full-Service Amazon Account Management
One team owns your entire Amazon account, strategy to execution
No in-house Amazon team. No internal bandwidth to manage listings, pay-per-click advertising, account health, analytics, and storefront simultaneously. Redefine takes complete, documented ownership of every Amazon discipline so you stop firefighting and start growing.
Submit brief → call within 48 hours → scoped proposal in 3 days → management begins within 1 week of sign-off
200+
brands managed
$40M+
revenue managed
6
disciplines. One team.
The fragmented Amazon problem
What managing Amazon with no dedicated team actually costs
Without a full-service team
Three different agencies. Zero shared context.
Pay-per-click advertising, search engine optimization, and account management handled by separate vendors with separate reporting and conflicting priorities.
Account health drops before anyone notices.
No one monitors daily. Violations escalate to warnings. Listings suppress. Revenue drops. Then a frantic week of fixing what should never have broken.
Advertising spend with no catalog foundation.
Pay-per-click advertising sends traffic to poorly optimized listings. Advertising cost of sale rises. Organic rank stalls. Spend increases to compensate for a conversion problem no one is fixing.
Monthly reports that explain nothing actionable.
Revenue up or down. Advertising cost of sale up or down. No attribution. No root cause. No recommendation. You have data with no meaning and no next step.
With Redefine full-service
One team. All six Amazon disciplines. Zero handoffs.
Account management, search engine optimization, listing optimization, pay-per-click advertising, storefront, and audits managed by a single coordinated team reporting to you weekly.
Account health monitored every business day.
Performance metrics, policy compliance, and suppression risk reviewed daily. Issues are resolved before they become warnings, suspensions, or lost revenue.
Catalog optimization before advertising runs.
Listings are keyword-optimized and conversion-ready before ad spend increases. Pay-per-click advertising amplifies a system that already converts, not the other way around.
Weekly attributed reporting with a written action plan.
Revenue, advertising cost of sale, listing quality, account health, and organic rank, all attributed to specific actions and delivered every Monday with what happens next.
What full-service management looks like live
Your full Amazon channel performance in one live view
Full-service management means you see everything, own nothing operationally, and approve strategy quarterly. This is what your weekly Monday report contains.
Disciplines owned by Redefine
Account health and compliance
Daily
Catalog and listing quality
Weekly
Search engine optimization and organic ranking
Weekly
Pay-per-click campaigns and bidding
Daily
Brand Store and A+ Content
Monthly
Channel analytics and reporting
Weekly
Your weekly time commitment
2 to 3
hours per week
Strategy call and async approvals. Nothing else required.
Revenue (week)
$0
+0%
Advertising cost of sale
0%
-0pp
Account health
0
Healthy
Channel performance
Organic sessions0
Sponsored sessions0
Listing quality score0%
Open action itemsLoading...
Suppressions0: all clear
Report deliveryMonday 09:00: on schedule
Pricing model
Scoped before work starts: line-by-line pricing based on your catalog size and account complexity. No flat monthly retainer attached to nothing specific.
Full-service deliverables
Every Amazon discipline, owned completely
Click any discipline to see exactly what is delivered. Nothing listed unless it is actually executed and reported.
Daily account health monitoring keeps your score above 900. Policy alerts are responded to within 2 hours. Seller Support cases are managed on your behalf: you never log in to fight Amazon yourself.
- Performance metric monitoring: order defect rate, late shipment, valid tracking
- Policy violation response and plan of action management
- Brand Registry management and hijacker monitoring
- Fulfilled by Amazon inventory oversight and reorder signal tracking
Score997
Order defect rate0.07%
Late shipment rate0.1%
Open violations0
Every Amazon Standard Identification Number stays keyword-optimized, suppression-free, and on-brand. Organic rank is built systematically through keyword research, listing content, and review velocity rather than ad spend alone.
- Titles, bullets, images, and backend search term optimization
- A+ Content creation and seasonal refresh
- Keyword rank tracking across 800 or more keywords
- Indexation monitoring and suppression resolution
"[primary category term]"#4 (was #19)
"[secondary keyword]"#8 (was #31)
"[long-tail term]"#2 (was #47)
Indexation rate97.4%
Campaigns are structured to amplify organic momentum, not compensate for a listing problem. Advertising cost of sale drops because listings convert better before ad spend increases.
- Full campaign architecture: Sponsored Products, Brands, Display
- Daily bid management and budget optimization
- Weekly advertising cost of sale and return on ad spend reporting with attribution
13.8%
Adv. cost of sale
7.2x
Return on ad spend
$42K
Ad revenue
Sponsored Products
Live
Sponsored Brands Video
Live
Every Monday you receive a written report covering revenue by channel, advertising cost of sale by campaign, organic rank movements, listing quality score, and account health, with a specific action plan for the week ahead.
- Organic versus paid revenue attribution per Amazon Standard Identification Number
- Account health score and open issues log
- 30-day forward plan with specific owner and due date
- Keyword rank movement report across tracked terms
- Competitive movement alerts on top Amazon Standard Identification Numbers
- Quarterly executive summary with channel strategy update
Explore specific disciplines:Seller Account ManagementVendor Central ManagementPay-Per-Click ManagementListing Optimization
Client proof
What full-service Amazon management delivers across channels
Direct-to-Consumer Pet / Consumer
The brand
A direct-to-consumer pet brand scaling revenue through Shopify while expanding Amazon marketplace presence. Subscription products, saturated category, and fragmented channel management.
Amazon MarketplaceShopifyCross-Channel
Challenge
Growth was blocked by low Shopify conversion rates from unclear subscription messaging, fragmented product listings, and user interface friction. Amazon listings were under-optimized with weak organic visibility in a saturated category. The two channels operated independently, creating operational complexity and missed opportunities.
Milestone timeline
1
Week 1 to 2
Amazon catalog rebuild and listing optimization
All Amazon Standard Identification Numbers
restructured, keyword-optimized, and suppression-free.
2
Week 3 to 4
Amazon advertising rebuilt from scratch
Campaign architecture restructured. Bidding aligned to
margin targets.
3
Month 2
Cross-channel systems integration
Amazon and Shopify operations aligned. Subscription
clarity improved across both channels.
Outcome
2 channels
unified under one coordinated management system
Optimized Amazon listings and active advertising increased marketplace visibility. Subscription confusion eliminated on Shopify. Operational friction between channels reduced. Both channels positioned for scalable growth under a single management framework.
Amazon marketplace visibilityIncreased
Channel operational frictionReduced
Growth foundationEstablished
Get A Scoped Proposal
Call within 48 hours → proposal in 3 days
Why Redefine full-service
Three things that separate full-service management from another retainer
01
All disciplines. One coordinated team.
Every Amazon discipline: account management, search engine optimization, listing, pay-per-click advertising, storefront, and reporting, is managed by a single team that coordinates decisions across all areas. No separate vendors with separate agendas. No gaps between them.
- Pay-per-click and listing optimization decisions are coordinated, not siloed
- One point of contact across every channel and deliverable
- Weekly report covers all disciplines in one attribution view
02
Exact deliverables before you sign off.
Your proposal is a line-by-line scope document: every deliverable listed, every cadence stated, every metric tracked named before a single task begins. You know exactly what you are buying and when it arrives. No surprises at month two.
- Deliverable list with owner, cadence, and output format
- Week-by-week onboarding plan in every proposal
- Pricing scoped to your catalog and account: never a flat guess
03
Weekly attribution, not monthly summaries.
Every Monday you receive a written report that attributes revenue to specific actions: not a document with numbers and no context. You always know what moved, what caused it, and what happens next. Decisions come from data, not guesswork.
- Revenue attributed to organic, paid, and listing changes
- Written forward plan: what happens next and why
- Quarterly executive summary with channel strategy update
Common questions
Answers before you reach out
Full-service covers all six Amazon disciplines under one team: account health and Seller Support management (daily), catalog management and listing optimization (weekly), Amazon search engine optimization and keyword ranking (weekly), pay-per-click campaign management (daily), Brand Store and A+ Content maintenance (monthly), and attributed weekly reporting. Every deliverable is scoped line by line in your proposal before work starts: nothing ambiguous about what is included.
Single-discipline management means one agency for pay-per-click advertising, another for search engine optimization, another for account health, with separate reporting, separate priorities, and no shared context between them. Full-service means all decisions are made by one team with visibility into every channel. Pay-per-click strategy accounts for listing quality. Search engine optimization work informs ad keyword targets. Account health alerts are coordinated with catalog changes. The compounding effect of coordinated decisions is measurably larger than the sum of three separate specialists.
Account health improvements and listing quality fixes are visible within 2 to 4 weeks. Pay-per-click efficiency (lower advertising cost of sale and better return on ad spend) improves within 30 to 45 days. Organic ranking improvements compound over 60 to 90 days. The combined effect of all disciplines coordinated compounds further into the first quarter. Your proposal includes a week-by-week deliverable plan so you know exactly what to measure and when.
Pricing is scoped to your catalog size, account complexity, and the specific service scope requested: not a flat monthly fee. Visit the pricing page for ranges and package logic, or submit your brief to receive a line-by-line proposal within 3 business days. No commitment is required to see pricing.
Yes. Full-service management is available for Seller Central brands, Vendor Central brands, and brands operating both simultaneously. The scope is tailored to your distribution model: purchase order management, retail analytics, and Amazon Vendor Services strategy for Vendor Central; account health, Fulfilled by Amazon management, and repricing for Seller Central; or both if you operate across both platforms.
Is this the right service?
Full-service Amazon account management is built for brands in this situation
Good fit
- No in-house Amazon specialist: you need complete account ownership transferred to a dedicated partner
- Amazon channel is fragmented across separate vendors with no coordinated view
- Revenue is growing but operational complexity is scaling at the same rate
- You want proactive management with attribution reporting, not reactive fixes after problems surface
Not a fit
- You only need one specific discipline: see Pay-Per-Click Management or Listing Optimization
- You have a strong in-house team and need supplemental support, not full ownership
- You want a one-time diagnostic rather than ongoing management: see Amazon Audits
Not sure which applies to you? Tell us your situation in the brief and we will recommend the right path.
Start here
Tell us about your Amazon channel
Submit your brief and receive a line-by-line scoped proposal within 3 business days. No commitment required. No pitch call required to see pricing.
Scoped to your catalog size and account complexity: line by line before work starts
No commitment required to receive a proposal, ever
Your team's time: 2 to 3 hours per week. We own the rest.
Call in 48 hours
Proposal in 3 days
200+ brands served
Full channel ownership
Submit Your Brief
Call within 48 hours → proposal in 3 days → management begins within 1 week of sign-off
Ready to hand it over completely
Your Amazon channel runs better when one team owns every part of it
Stop patching fragmented vendor setups and reactive account alerts. Submit a brief today and receive a complete scoped proposal within 3 days. No commitment. No pitch.
No commitment. No pitch. Submit brief → call in 48 hours → proposal in 3 days.
