62 Klaviyo projects
completed · 40+ brands served
Klaviyo abandoned cartRecover the revenue your cart abandoners are leaving behind
A fully configured Klaviyo abandoned cart flow: segmented, timed, and tested, delivered by a senior team that handles setup end to end. You get working automation, not a handoff.
Submit brief → call within 48 hours → scoped proposal in 3 days → setup begins within 1 week of sign-off
The cost of doing nothing
Every abandoned cart is a recoverable sale. Most teams recover none.
70% of shoppers abandon their cart. Without a properly configured flow, that revenue leaves and does not come back. With the right setup, 5% to 15% of those carts convert: without spending a dollar on ads.
Revenue leaves
silently
You have no trigger
to bring high-intent shoppers back. The window closes in 1 to 4 hours.
No segmentation
First-time, repeat,
and high-value shoppers get the same message: or no message at all.
Poor deliverability
risk
Without domain
authentication and sending warm-up, your recovery emails land in spam.
Generic email copy
Out-of-box Klaviyo
templates don't reflect your brand or speak to why your buyer hesitated.
No attribution data
You cannot measure
what is working or optimise send timing, discount logic, or copy.
Wrong send timing
Send too early and it
feels pushy. Send too late and the shopper has already bought elsewhere.
3-email sequence, live
in days
Timed at 1 hour, 24
hours, and 72 hours with split-tested subject lines from day one.
Audience segmentation
built in
First-time buyers get
a different sequence from repeat customers. VIP logic suppresses discount for loyal shoppers.
Domain auth and
deliverability verified
SPF, DKIM, DMARC, and
custom sending domain configured before any email goes live.
Brand-matched email
templates
Custom HTML templates
in Klaviyo built to your brand system: not modified defaults.
Benchmark dashboard
handed over
Revenue attributed,
open rate, click rate, and conversion rate visible from day one of live traffic.
Optimised send windows
Klaviyo Smart Send
Time enabled and send cadence validated against your audience time zone distribution.
Setup process
From signed scope to live flow in 10 days
Every step is documented, delivered, and quality-assurance reviewed before handover. You review once, we build the rest.
What you receive
Every deliverable, line by line
Other partners list what they do. We list what you get: because that is what you are paying for.
3-email abandoned cart
sequence
Custom-written
emails for send 1 (1 hour), send 2 (24 hours), and send 3 (72 hours): each with a distinct objective,
subject line, and call to action logic.
Email 1: UrgencyEmail 2: Social proofEmail 3: Final offer
Segmentation logic
First-time versus repeat
buyer splits, VIP exclusion, and high-order value cart variant configured in Klaviyo flows.
Deliverability setup
SPF, DKIM, DMARC records
validated. Custom sending domain configured. Warm-up schedule documented.
Branded HTML templates
Fully branded Klaviyo
email templates: not modified defaults. Mobile-optimised and tested across major clients.
Benchmark report
Baseline benchmarks and
target ranges for your category: open rate, click rate, and attributed revenue, before launch.
Quality assurance sign-off
document
Full test send log,
preview rendering across 6 email clients, and link verification before flow goes live.
This module is part of the full Klaviyo services suite — view related modules including welcome series and browse abandonment flow setup .
Benchmarks
What a working flow actually returns
Your numbers
15,000
$95
8%
Based on industry
benchmarks
70% cart abandonment · 8% recovery rate · 5.1%
conversion on recovery email 1
Estimated impact
Carts
abandoned per month
840
Carts
recoverable with this flow
67
Monthly
revenue recovered
$6,365
Before subtracting any
discount offered in email 3
Client proof
Email became a reliable revenue channel, not a side project
Result
0%
of all
conversions driven by email
Result
0%
open
rate on automated flows
Result
0%
spam
complaint rate: industry-leading deliverability
GG
Gameday Gear
Sports merchandise
· Headless ecommerce
The problem
The existing headless ecommerce setup lacked a reliable Klaviyo integration. Customer behavior and conversion events were inconsistently tracked, resulting in underperforming email automation despite strong product demand.
The solution
A complete Klaviyo implementation was delivered: account configuration, sending infrastructure, domain authentication, and custom backend APIs connecting the headless frontend directly to Klaviyo using server-side tracking instead of browser-only events.
Full results
- Email marketing contributed 29.3% of conversions: campaigns 23%, flows the remainder
- 51.2% open rate maintained across automated flows
- 1.09% bounce rate and 0.015% spam complaint rate: well inside Klaviyo thresholds
- API-based headless integration made tracking reliable across every device and session
"Email became a reliable and measurable revenue channel following the implementation, not a side project."
Gameday Gear, Head of Ecommerce
Transparent pricing
Fixed scope. Fixed price. No surprises.
Scoped before work starts, line-by-line deliverables, no commitment until you approve the proposal.
At 840 abandoned carts per month and a recovery rate of 8%, a well-configured flow generates an estimated $6,300+ in recovered revenue each month. The Standard setup fee pays for itself in the first week live.
Starter
$1,800
One-time setup fee
- 3-email abandoned cart sequence
- Basic segmentation (new versus returning)
- Deliverability setup
- Benchmark handover document
Most popular
Recommended$2,800
One-time setup fee
- Everything in Starter
- Advanced segmentation (VIP, order value, source)
- Branded HTML templates (custom design)
- A/B subject line testing configured
- 30-day post-launch monitoring report
Enterprise
$4,200+
Scoped per
requirement
- Everything in Standard
- Headless / API-based event tracking
- Multi-brand or multi-locale setup
- Ongoing retainer with monthly optimisation calls
Scoped before work starts · line-by-line pricing · no commitment to receive a proposal
Why Redefine
Other partners sell "email services". We sell this specific module, with these specific benchmarks.
Module-specific deliverables
Other agencies bundle abandoned cart into a vague retainer. You get a named list of exactly what is built, what it is tested against, and what benchmark it needs to hit before handover.
Named benchmarks before you sign
We tell you the recovery rate, open rate, and revenue targets your flow should hit: before setup begins. Not after 3 months of reporting.
Senior-only delivery
Every flow is built by a senior Klaviyo practitioner, not handed to a junior after the sales call. One consistent point of contact from brief to quality assurance sign-off.
Common questions
Before you decide
Standard setup is 7 to 10 business days from signed scope to a live, quality-assurance approved flow. The first 3 days are audit and brief. Days 4 to 7 cover build. Days 8 to 10 are quality assurance, test sends, and sign-off. Enterprise setups with API integration or headless events run 14 to 18 days.
No. We start with an account audit to identify what is usable, what needs updating, and what needs replacing. If your existing flow is generating revenue, we do not touch it until a replacement is live and tested. You will not have a gap in recovery emails during the setup process.
We write all email copy as part of the scope. We use your brand voice guide or extract tone and messaging from your existing site. You review and approve before anything is built in Klaviyo. If you prefer to provide your own copy, we edit for conversion structure at no additional cost.
We include a 30-day post-launch check-in on Standard and Enterprise tiers. If open rates or click rates are below the agreed benchmarks at day 30, we do one round of copy and timing revisions at no additional charge. This is documented in the scope before you sign: not a verbal promise.
Yes. The Enterprise tier includes server-side API tracking that works with headless setups where browser-based Klaviyo tracking is unreliable. We have delivered this for headless builds on Next.js and custom stacks. See the Gameday Gear case study above for a real example.
Fit check
Is this the right module for your store right now?
Good fit
- Your store processes at least 200 orders per month
- You have Klaviyo but no active abandoned cart flow: or an out-of-box flow you have not touched
- Your average order value is above $40, making per-email recovery economics strong
- You want the full setup handled: not a playbook to follow yourself
Not
the right fit
- Your store is pre-launch with no traffic: there is nothing to recover yet
- You want a strategy document: not a live, built flow
- Your current cart abandonment rate is below 30%: there may be a checkout user experience issue to fix first
Not sure? Tell us your situation and we'll be straight with you.
Book a module setup
Submit your brief. Get a scoped proposal in 3 days.
No commitment. No pitch. We review your current Klaviyo setup and send you a line-by-line proposal with benchmark targets before asking for anything.
Call within 48
hours
Proposal in 3
days
62 projects
completed
You keep all
assets
Form
Call within 48 hours · proposal in 3 days · Sprint 1 within 1 week of sign-off
Brief received
We will review your situation and send a scoped proposal within 3 business days. Expect a call to discuss your setup within 48 hours.
Not ready for setup yet?
Start with a Klaviyo account audit
We review your existing Klaviyo setup and tell you exactly what is underperforming and why: before you commit to anything. No commitment. No pitch.
Audit My Klaviyo AccountSubmit brief → call within 48 hours → audit report in 5 days