Klaviyo Campaign Services
Klaviyo campaign management that turns sends into revenue
You send to your list. You should see a measurable return every time. A senior Klaviyo team handles strategy, segmentation, copy, and performance so your campaigns drive revenue, not just opens.
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Klaviyo builds
0%
Average email revenue share
0%
Open rate delivered
The Campaign Gap
Most Klaviyo accounts leave revenue sitting on the table
Without a dedicated campaign system, your sends are inconsistent, your segmentation is shallow, and your revenue attribution is guesswork. Here is what changes when you have the right team managing it.
Without managed campaigns
- Sends go out when someone remembers to do it, not on a strategic calendar
- The same message goes to everyone, regardless of what they bought or browsed
- Open rates fall because you're mailing people who haven't engaged in months
- No one knows which campaigns drove revenue, so the same mistakes repeat
- Subject lines aren't tested, so performance stagnates after the first few sends
Black Friday Blast18.4% open
July Newsletter12.1% open
Product Launch14.8% open
Revenue attributed$1,240 total
With Redefine managing your campaigns
- A monthly campaign calendar planned against your product and promo schedule
- Every send targets the right segment based on purchase history, behavior, and lifecycle stage
- List health maintained weekly so your deliverability stays strong and open rates climb
- Revenue attribution reported monthly so you know exactly what each campaign earned
- Subject line, preview text, and calls to action tested every sprint until your metrics consistently beat industry benchmarks
VIP Segment: Re-engage51.2% open
New Buyer Welcome48.7% open
Win-Back: 90 Day Lapsed44.1% open
Revenue attributed$18,640 this month
Live Campaign Dashboard
What your Klaviyo account looks like when it's working correctly
Every client account we manage has this view on the first Monday of every month: clear attribution, healthy sending metrics, and a plan for the next four weeks.
Email Revenue MTD
$0
+23% versus last month
Average Open Rate
0%
Benchmark: 20.4%
Click Rate
0%
Benchmark: 2.1%
Revenue % of Total
0%
From 8% on intake
This Month's Campaigns
VIP Loyalty Reward: Segment A$4,820
Sent: 2,140Opens: 51.2%Clicks: 3.1%
New Buyer Welcome Series$3,260
Sent: 876Opens: 48.7%Clicks: 2.8%
Seasonal Promo: Full List A/BScheduled Thu 9am
Audience: 8,400Subject A/B test active
Win-Back: 90 Day Lapsed$2,140
Sent: 1,050Opens: 44.1%Clicks: 1.9%
Post-Purchase Review Request$980
Sent: 640Opens: 46.3%Auto-triggered
List Health
97
Deliverability
Excellent
Segments active14
VIP (180d buyers)2,840
Active Engaged5,120
Lapsing (suppress)980
Sending Health
Bounce rate1.09%
Spam rate0.015%
Unsubscribe0.45%
What's Included
Every deliverable, scoped before work starts
No vague retainers. No hidden scope. You know exactly what you get each sprint before signing anything.
Monthly deliverable
Campaign strategy and calendar
A full four-week send calendar mapped to your product drops, promotions, and seasonal moments. Every campaign has a defined audience, goal, and success metric before it's built.
Campaigns / sprint
6 to 10
Review cycle
Weekly
Segmentation and list health
Audiences built by purchase behavior, engagement window, lifecycle stage, and product category. Lapsing contacts suppressed before they hurt your deliverability.
Copy and template production
Subject lines, preview text, body copy, and calls to action written and built in Klaviyo. Every email designed to your brand guide, not a template pulled off a shelf.
A/B testing and iteration
Subject lines, send times, and calls to action tested every sprint. Winners documented and repeated. Nothing sent twice in the same format until it's proven.
Monthly deliverable
Revenue attribution and performance reporting
A monthly report showing exactly what each campaign earned, what the list did, and what changes we're making next month. You read it in under ten minutes.
Revenue per send
Tracked
List growth rate
Tracked
Attribution model
5-day click
Onboarding Process
From account access to first revenue-attributed campaign in 10 days
You get the first send out fast so you see results before the month ends. The audit and setup happen in parallel, not in sequence.
1
Days 1 to 2
Account audit and strategy brief
We read your account before writing a single email. Every gap documented.
2
Days 3 to 5
Segmentation build and list health
Core segments created, suppressions applied, deliverability baseline set.
3
Days 6 to 8
First campaign built and approved
Copy, design, and subject line written, reviewed, and scheduled.
4
Day 10+
Ongoing sprint cadence begins
Monthly calendar, weekly sends, performance reporting every 30 days.
Audit findings: Day 1
No welcome series activeFix: priority
Lapsing contacts sending unfilteredFix: suppress
No A/B testing in last 6 monthsImprove
DNS / DKIM configured correctlyGood
Segments created: Day 4
VIP 180-day buyers2,840 contacts
Active Engaged (90d opens)5,120 contacts
First-time buyers (30d)876 contacts
Suppressed: lapsing 180d+980 removed
Campaign ready for approval
Subject A: "Your next order is on us"
Subject B: "A thank-you from us, [First Name]"
A/B test · 20% split · winner sends 24h later
Audience
VIP Segment (2,840)
Send time
Thu 9am (smart send)
Awaiting client approval
Sprint 1 results: Day 30
Revenue
$18,640
Average open rate
51.2%
Campaigns sent
8
Email share of revenue
29.3%
Next sprint: expand to win-back + product launch campaigns. New segment: category buyers.
Transparent Pricing
Scoped before work starts. Line-by-line. No surprises.
Campaign management is priced by send volume and scope. You see the full line-item breakdown in your proposal before committing to anything.
Starter
Four campaigns sending to under 10,000 contacts generates a measurable return that pays for the service multiple times over each month.
$1,200/month
Up to 4 campaigns per month. Ideal for stores sending to under 10,000 contacts.
- 4 campaigns / month planned, built, and sent
- Segmentation setup and maintenance
- Monthly revenue attribution report
Your team's investment is 2 to 3 hours per month: one brief review and async copy approval. We handle everything else.
Growth
Most popularEight campaigns with rigorous A/B testing consistently push email to 30 to 47% of total store revenue for brands doing $30K to $150K per month.
$2,400/month
Up to 8 campaigns per month. Best fit for stores doing $30K to $150K per month in revenue.
- 8 campaigns + A/B testing every send
- Full segmentation rebuild and ongoing maintenance
- Flow health checks included
- Weekly performance check-in
Scale
Custom scope
10+ campaigns per month, multiple lists, advanced segmentation. Scoped after an audit call.
Scoped before work starts · line-by-line pricing · no commitment to receive a proposal
- Unlimited campaigns within agreed calendar
- Dedicated account strategist
- Slack access and same-day turnaround
Scoped before work starts · line-by-line pricing · no commitment to receive a proposal
Client Proof
A real Klaviyo campaign result, not a promise
Client
Unbox the Dress
Fashion ecommerce · Shopify · Klaviyo
The problem
Email and lifecycle marketing had no personalization, no automation, and no clear performance data. Conversion rates were flat, engagement was declining, and the brand could not scale through owned channels.
What we did
A full Klaviyo audit was run to identify segmentation gaps. Targeted campaigns were built using customer data and quiz-based insights. Automated flows were deployed across lifecycle stages. Performance was reported against revenue attribution each month.
The result
$0
monthly email revenue
0%
revenue increase from automated flows
Personalized campaigns improved conversion and engagement. Automation removed manual overhead. The system now runs and scales without additional headcount.
Why Redefine
What most Klaviyo agencies skip. We don't.
Other service pages promise results without telling you what they do, how much it costs, or what happens if your list is unhealthy. We publish all three upfront.
Scope before sign-off, always
You receive a line-item campaign brief before any work begins. No discovery retainers. No vague monthly fees. You know exactly what you're buying.
Included in every engagement
Revenue attribution, not vanity stats
Every report ties sends to revenue, not just opens. You see what each campaign earned, what the next one should do differently, and why.
Reported every 30 days
List health before list size
A healthy 8,000-person list beats an unmanaged 40,000-person one. We suppress lapsing contacts on day one, so your deliverability protects your revenue channel long term.
Weekly maintenance included
FAQ
Questions before you book a call
The first revenue-attributed campaign ships within 10 days of account access. A measurable month of data lands within 30 days. List health improvements are visible on your Klaviyo deliverability dashboard within the first week.
Collaborator access to your Klaviyo account and your brand guide is all we need to start. After that, your weekly time investment is under three hours: one brief review, async copy approval, and a results check-in. We write the copy, build the emails, manage the segments, and handle the sends.
We write all copy. Subject lines, preview text, body, and calls to action. We work from your brand guide and any campaign brief you provide. You review and approve before anything is scheduled. If your team has strong opinions on tone, we work from your drafts too.
Bad list health is the most common thing we inherit. We address it in the first sprint before sending a single campaign. Lapsing contacts are suppressed, bounces cleaned, and domain authentication verified. You won't send to a damaged list on our watch.
A freelancer gives you execution. We give you strategy, execution, and accountability. Every campaign is scoped against a revenue goal, and you get a monthly report that shows you whether that goal was met. If it wasn't, you get a documented reason and a change plan, not silence.
Is this the right fit for your store?
Good fit
- You have a Klaviyo account and an active list but no one managing campaigns consistently
- Email drives under 20% of your revenue and you want it to be a primary channel
- You're spending time writing, building, or scheduling emails yourself
- You do $10K to $200K in monthly revenue and want email to scale with you
Not the right match
- You need a one-time setup only and want to manage campaigns in-house after that
- You're pre-revenue and not yet sending to a list of 500 or more
- You need a tool or platform built, not ongoing campaign management
Not sure? Tell us your situation and we'll be straight with you.
Book A Service Call
Get a scoped proposal for your Klaviyo campaigns
Submit your brief. We'll review your Klaviyo account and send a line-item proposal within three business days. No commitment. No pitch.
Within 48 hours
Proposal in 3 days
47+ builds completed
Yours on day 1
Form
Call within 48 hours → proposal in 3 days → first send within 1 week of sign-off
Brief received
We'll review your situation and send a scoped proposal within 3 business days.