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Get a QuoteStop copying product data between spreadsheets and supplier portals. Redefine pulls vendor catalogs into a master Product Information Management system, then lets you build store-specific assortments with size matrices, minimum order quantity rules, and an approval workflow before anything goes live.


Your catalog operations team connects supplier feeds once. From there, the platform handles sync, approval, and per-store publishing without manual re-imports.
Connect supplier feed
Application programming interface, Electronic Data Interchange, or CSV import
Review in Product Information Management
Enrich and approve before publish
Build store assortment
Scope stock-keeping units, variants, minimum order quantities per store
Publish and keep in sync
Updates flow automatically on supplier change
Active supplier connections
Last sync: 3 min ago | Next: 57 min
Awaiting review: 14 products
Embroidered Polo, Navy / M-3XL
Supplier Alpha · SKU-4421
Quarter-Zip Pullover, Black / S-XXL
Supplier Beta · SKU-7783
Tote Bag, Natural / One Size
Supplier Alpha · SKU-9902
Store: Apex Corp Employee Store
Embroidered Polo
Sizes: S M L XL 2XL | Min order: 12
Quarter-Zip Pullover
Sizes: S M L XL | Min order: 6
Tote Bag
One Size | Min order: 24 | Exclusive: Yes
Soft-Shell Jacket
Not assigned to this store
Live stores: catalog sync log
Discontinued SKU-3310 removed from 4 stores automatically

Assign specific stock-keeping units from the master Product Information Management catalog to individual stores. Each store gets its own curated product selection without duplicating data.
Connect supplier feeds via application programming interface, Electronic Data Interchange, or CSV. Product data flows into the master Product Information Management catalog automatically on every supplier update.
Manage full size-color grids per product. Control which variant combinations are visible per store and enforce rules at the variant level.
Set minimum order quantity rules per stock-keeping unit or per store at checkout. Buyers are blocked from ordering below threshold and shown a clear explanation.
Mark products exclusive to a single store. Buyers in other stores cannot see or order that stock-keeping unit, keeping program separation clean.
The assortment builder pulls directly from the master Product Information Management catalog. Before any item goes live in a program store, it passes through an approval workflow that logs the reviewer, timestamp, and product state. No other program-store platform does this natively.
When a supplier removes a product, it is unpublished from all stores in the next sync cycle. No manual review required.

Company
Eyeglasses123
Multi-channel RetailOnline retailer of branded sunglasses and eyeglasses operating across multiple sales channels with a complex supplier and drop-shipping model.
Problem
Existing systems lacked supplier catalog automation. Inventory synchronization across channels was manual, creating overhead costs and degrading supplier reliability as the business scaled.
Solution
A custom order management system was implemented with real-time supplier sync, automated restocking alerts, consolidated sales tracking, and improved visibility into supplier performance across all channels.
Result
Annual revenue reached $6 million after supplier catalog automation reduced overhead and improved inventory accuracy across all channels.
Other platforms are often strong on storefront design but thin on the data infrastructure that keeps supplier catalogs accurate across multiple program stores. Here is where that matters.
| Capability | Typical partner | Redefine |
|---|---|---|
| Native Product Information Management-linked assortment builder | ||
| Approval workflow before items go live | ||
| Automatic discontinued-item removal across all stores | ||
| Per-store minimum order quantity rules at variant level | ||
| Exclusive product visibility per store | ||
| Budget controls and spend governance | ||
| Cross-platform operations integration (order management system, Product Information Management, analytics) |
You manage dozens of supplier relationships and need decorated stock-keeping units to flow into specific company or team stores without manual catalog re-entry.
Your clients expect exclusive branded items per company store. You need to control exactly which stock-keeping units each corporate buyer sees, with minimum order quantity rules enforced automatically.
Different teams need different uniform stock-keeping units, different size ranges, and different minimum order quantities. The assortment builder scopes those rules per store without duplicating product records.
You represent multiple supplier brands and need to keep their catalogs separate but manageable inside a single platform that feeds into multiple buyer portals.
Redemption stores need curated assortments tied to point budgets. The product assortment builder gives you control over which items appear in reward catalogs.
You are accountable for product data accuracy across every store and every supplier. The approval workflow and sync log give you a full audit trail without chasing supplier emails.

Master Product Information Management catalog
All supplier stock-keeping units live in the master Product Information Management system first. The assortment builder pulls approved products from there. No shadow catalogs, no duplicate data entry.
Explore Program Store SoftwareTeam store and company store storefronts
Assortments built in this module publish directly to team or company stores. One assortment change reflects on every live storefront that references it.
Supplier operations and drop-ship feeds
Supplier catalog data flows from the same feed used for drop-ship order routing. A product approved in the catalog module is already ready for fulfillment.
Program store reporting and analytics
Catalog analytics track which products are selling across stores, which stock-keeping units have low velocity, and which suppliers need performance conversations.
Not sure? Tell us your situation and we will be straight with you.
Supplier catalog management lets you pull supplier and vendor product feeds directly into your program store assortments. You control which stock-keeping units are visible per store, enforce minimum order quantities, and keep product data in sync without manual imports.
Yes. The assortment builder lets you assign specific products from your master catalog to individual stores. Each store only shows the stock-keeping units, sizes, and colors you approve for that audience.
When a supplier submits or updates a product, it enters an approval queue. Your team reviews product data, images, and attributes inside the Product Information Management system before publishing to any store. Items go live only after explicit approval.
Yes. Size and color matrix management is built in. You can control which variants are visible per store and enforce minimum order quantity rules at the variant level.
Redefine connects the assortment builder directly to a master Product Information Management catalog. Product updates flow from the supplier through an approval workflow into every store simultaneously. Other platforms require manual re-imports or separate middleware to keep supplier data current.
Tell us your store count, supplier mix, and current catalog pain. We will review your situation and show you exactly how the assortment builder and approval workflow would fit your setup.
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Stop managing product data by hand. See how the assortment builder and approval workflow fits your store count and supplier mix in a 30-minute walkthrough.