Your Amazon Brand Store Should Work Harder Than Your Ads
Most Brand Stores are product grids with a logo. Ours are built page by page, category by category, to move shoppers from brand discovery to purchase. We've launched 60+ stores with an average 38% lift in branded session value.
60+ Amazon Brand Stores launched is the portfolio total for our storefront practice. Launch and management pages show workstream subsets.
Find the exact service your store needs
Pick the service that fits where your store is today, whether that's a first build, a redesign, or ongoing management. Three service pages roll up to this hub — storefront totals are published here only.
Storefront Hub
Amazon Storefront & Creative
Every Brand Store service lives here — from first build to seasonal refresh to performance management.
Child Service
Amazon Storefront Launch Services
Full Brand Store built from brief to live. Page architecture, tile design, copywriting, and Brand Registry submission — all handled for you.
Child Service
Amazon Brand Store Management
Seasonal creative refresh, new product tile builds, and monthly performance reporting. Keep your store current without managing it yourself.
Related Amazon services on this site
A flat Brand Store is losing you sales — right now
Shoppers searching your brand name on Amazon already want to buy. They just arrived at your storefront. A generic, static store sends them straight back to competitor listings. The money lost is not from lack of traffic — it's from a store that fails to convert it.
After a Redefine storefront build, your store does the job paid ads cannot do alone. Shoppers move from hero to category page to product detail in a logical path. Branded session value goes up. Your store becomes a valid Sponsored Brands destination — driving traffic that actually converts.
This is what a Brand Store redesign actually changes
Same brand. Same products. Different architecture, different copy, different tile logic. The after panel shows a real client outcome: branded session value up 218%, session duration up 4x.
Missing hero banner. Shows default Amazon category page.
Product A
$29.99
Product B
$34.99
Product C
$19.99
Six deliverables. Each one tied to a revenue outcome.
Amazon storefront design without a strategy is decoration. Every service below is tied to a measurable outcome for your brand.
Store Architecture
Multi-page Brand Store built around your product categories, not Amazon defaults. Home page, category sub-pages, and collection tiles mapped to shopper intent.
Brand Story Tiles
Custom-designed image and text tiles that tell your brand's story — origin, mission, credentials. Shoppers who know your brand buy more often and spend more per order.
Amazon Storefront Optimization
Audit of your existing Brand Store against Amazon's Stores Quality Score criteria. We fix discoverability, increase tile click-through, and improve the time shoppers spend on each page.
A+ Content Alignment
Your Brand Store and A+ listing content use the same visual system. When shoppers move from your Store to a product detail page, the brand experience holds without a jarring design shift.
Sponsored Brands Traffic Ready
Store pages built to receive Sponsored Brands headline and video traffic. Running ads to a generic store wastes budget. Category-specific landing pages lower your cost per sale and keep ad dollars working.
Seasonal Creative Refresh
Hero banners, promotional tiles, and lifestyle modules updated for Q4 peak, Prime Day, product launches, and brand campaigns. Your store stays relevant without a full rebuild each season.
From $1M to $3.8M — without running a single Amazon ad
Most agencies build stores. We build systems.
The difference between a visually polished Brand Store and one that drives revenue is strategy, not design software.
| Capability | Typical Agency | Redefine |
|---|---|---|
| Store architecture planning before design | ||
| Sponsored Brands traffic compatibility built in | ||
| A+ content and Store visual alignment | ||
| Seasonal refresh delivered per agreed sprint | ||
| Branded session value tracked as success metric | ||
| Brand Registry navigation and compliance handled |
Typical sprint from brief submission to Brand Store live on Amazon. Not 6 weeks. Not "we'll follow up."
Strategist, designer, copywriter, and Brand Registry specialist in one engagement. No handoffs between vendors.
Every Amazon Brand Store build starts with a baseline: your current session value and store traffic, recorded before we touch anything. Thirty days after launch, you see exactly what moved and by how much.
Brand Registry, store compliance, and submission rules — handled completely
Amazon Brand Stores have strict content policies, image dimension requirements, and moderation queues. We know them. You don't need to.
Brand Registry Setup
Trademark verification, authorized seller setup, and Brand Registry application submission handled as part of every first-time store build.
Image Spec Compliance
All hero banners, tile images, and background modules delivered at Amazon's required dimensions. No rejected submissions from spec failures.
Content Policy Review
Copy, pricing claims, and promotional language checked against Amazon Stores policies before we submit. We catch the issues before Amazon does — and avoid the delays that come from having to resubmit.
Moderation Management
We monitor your submission status in Brand Central, respond to Amazon moderation feedback, and resubmit corrected assets within 24 hours.
Store Status
Published
Active • Brand Registry Enrolled
Last Updated
2 days ago
Q4 hero banner refresh
Pending Review
1 item
New product tile: under review
What brands ask us before they start
Not necessarily. If you have a registered trademark, we can initiate Brand Registry enrollment as part of the engagement and build the store in parallel. If your trademark is still pending, we design everything and submit once enrollment is confirmed. Most brands have Brand Registry within 2 to 4 weeks of trademark approval.
A full Brand Store build typically goes live within 10 business days from brief sign-off. That includes store architecture mapping, tile design, copy, image spec preparation, and Amazon submission. Moderation by Amazon adds 1 to 3 business days after submission. Rush builds for imminent Prime Day or peak season launches are available.
Yes. We audit your current store, identify the pages and tiles with the weakest engagement, and rebuild those components first. You do not need to throw out the whole store. A targeted redesign of your home page and two category pages typically captures 80% of the conversion opportunity — at a fraction of a full build cost.
Your Brand Store is a multi-page destination at amazon.com/stores/YourBrand. It shows your full catalog and brand story. A+ Content lives on individual product detail pages and improves those specific listings. They serve different shopper moments. We build both and design them to match — so the brand experience holds from Store to product page.
We track branded session value, store visits, unique visitor count, page views per visit, and sales tied to the Store source tag inside Amazon Stores Insights. We record these numbers before we start and report the change at 30 and 60 days after launch. These are real Amazon metrics, not estimates.
Ongoing management is a separate engagement. It covers seasonal creative updates, new product tile additions, campaign page builds, and monthly performance reporting. If your needs are occasional, you can commission individual updates without a long-term commitment. We price everything before work starts — no surprises.
Tell us about your brand. We'll build the plan.
No commitment. No pitch. Submit your brief and receive a line-by-line scoped proposal within 3 business days.
Submit your brief
Your brand name, whether you have Brand Registry, and what you want the store to do differently.
Discovery call within 48 hours
30-minute call to review your catalog, current store (if any), and conversion goals.
Scoped proposal in 3 days
Line-by-line deliverables, timeline, and pricing. No vague retainer. No hidden scope.
Sprint 1 begins within 1 week of sign-off
In the first sprint, we map your store structure, brief the design team, and confirm your Brand Registry status.
Response in 48 hours
Proposal in 3 days
60+ stores launched
Brand Registry handled
Call within 48 hours • proposal in 3 days • Sprint 1 within 1 week of sign-off
Your Brand Store can be live in 10 business days from brief sign-off
Submit your brief today. A discovery call in 48 hours. A scoped proposal in 3 days. No commitment. No pitch.
