140+ audits completed · 80+ BigCommerce brands · $4.2M in recovered revenue identified

BigCommerce Audit Services
73%of BigCommerce stores we audit have at least one critical revenue leak they did not know about.

See Every Revenue Leak in Your BigCommerce Store

A Redefine BigCommerce audit covers search engine optimization, performance, user experience, and technical health. You get a single prioritized report with a revenue estimate attached to every finding. Know what to fix first and why it matters.

Submit brief → call within 48 hours → scoped proposal in 3 days → audit starts within 1 week

BigCommerce store founder reviewing audit results at their desk in natural morning light
54
avg score / 100
73
avg issues found
5 days
delivery time
The Problem

Your store is bleeding. You just can't see where.

Every day without a structured audit is a day of revenue leaving through gaps your analytics dashboard won't show you. Here's what that gap looks like.

Organic traffic
-18%
Year-over-year decline, cause unknown
Conversion rate
1.3%
Industry average is 2.1%, gap unexplained
0%3.5%
Page speed (Largest Contentful Paint)
5.8s
Google threshold is 2.5s, failing Core Web Vitals
Poor
Core Web Vitals report
Cart abandonment
79%
3 checkout friction points unresolved
Revenue left on table every day

Without an audit: every metric above is a symptom. You don't know which 3 fixes would move the needle most. You're spending budget on the wrong optimizations.

Organic traffic
+22%
3 structured data fixes deployed
Conversion rate
2.4%
User experience friction removed at checkout
0%3.5%
Page speed (Largest Contentful Paint)
2.1s
Image optimization and lazy load fix applied
Good
Core Web Vitals report
Cart abandonment
61%
Guest checkout enabled, 2 field removes
$34,000 recovered in month 1

After the audit: you have a ranked list of 73 issues, each with a revenue estimate and implementation effort score. Your team knows exactly what to fix first, and why.

Ecommerce store manager identifying revenue leaks in BigCommerce performance data
What You Receive

One Report. Every Layer of Your Store.

The audit scorecard you receive covers four diagnostic layers simultaneously. Here's what the live output looks like as we build it.

Redefine Audit Report · your-store.mybigcommerce.com
Overall audit score
0/100
Needs attention, action required
54
Issues identified
0
12 critical28 high33 medium
Score by category
Search Engine Optimization
42
Performance
61
User Experience
38
Technical
55
Top priority findings
CriticalEst. $2,400/mo lost
Missing product schema on 847 product detail pages
No rich results eligible, direct search engine results page visibility loss
CriticalEst. $1,800/mo lost
Largest Contentful Paint failing, hero images unoptimized
4.1s Largest Contentful Paint on mobile, Google ranking suppression active
HighEst. $940/mo lost
Checkout requires account creation
Guest checkout disabled, 23% drop-off at this step

Prioritized PDF report

Every finding ranked by revenue impact. Implementation effort scored. Handed over on day 5 of the audit.

Live findings spreadsheet

A Google Sheet with every issue, its category, severity, estimated effort, and revenue model. Your team can filter and assign directly.

60-minute findings call

We walk your team through every priority finding, answer questions, and map implementation options. Recorded for your team's reference.

Four Audit Layers

Every dimension of your store, diagnosed in parallel.

Most agencies audit one layer and call it a full audit. You get all four simultaneously, with revenue modeling across every finding.

Search Engine Optimization Audit

  • Structured data coverage per template
  • Crawlability and indexation gaps
  • Internal linking and authority flow
  • Canonical tag conflicts

Performance Audit

  • Core Web Vitals per template type
  • Time to First Byte and server response analysis
  • App and script load impact scoring
  • Image optimization opportunity map
Core Web Vitals live reading
Largest Contentful Paint5.8s, Poor
Interaction to Next Paint280ms, Needs work
Cumulative Layout Shift0.02, Good
Time to First Byte1.4s, Poor

User Experience Audit

  • Checkout friction point mapping
  • Mobile usability across 3 breakpoints
  • Navigation and search findability
  • Conversion signal audit (calls to action, trust)

Technical Audit

  • Theme code quality review
  • App conflict and bloat analysis
  • Integration health and API usage
  • Security and compliance readiness

Conversion Rate Optimization Revenue Report

Every finding in the report carries a revenue impact estimate. We model the lift based on your current conversion rate, average order value, and monthly traffic. You see the business case for every fix before you commission the work.

Revenue per finding
Implementation effort score
Priority ranking matrix
90-day roadmap output
Audit Process

From brief to full report in 5 business days.

Your team commits 30 minutes. We handle 40+ hours of structured diagnostic work and deliver a report you can act on immediately.

1
Day 0
Brief and access setup
15-minute kickoff call. We receive read access to GA4, Search Console, and BigCommerce admin. You send us your three priority concerns.
2
Day 1
Search engine optimization and performance crawl
Full site crawl, structured data audit, Core Web Vitals per-template analysis, and Time to First Byte baseline across server tiers.
3
Day 2
User experience and technical review
Checkout flow walkthrough, mobile usability across 3 breakpoints, theme code review, and app conflict scoring.
4
Day 3 to 4
Revenue modeling and report assembly
We model revenue impact for every finding using your traffic and average order value data. Report assembled, findings ranked, roadmap drafted.
5
Day 5
Findings call and handover
60-minute call walking through every priority finding. Report and spreadsheet delivered. Implementation options discussed.
Audit timeline tracker
Day 0, kickoff
GA4 access receivedDone
Search Console linkedDone
Priority areas confirmedDone
Your time commitment: 15 minutes
5
business days
30 min
your time
73
avg findings
Client Proof

Audit findings that moved the revenue needle.

Ecommerce team celebrating BigCommerce store revenue milestone
Case study
Peekawhoo
BigCommerce
User Experience / User Interface
Children's commerce brand
Problem

A high-traffic children's commerce store on BigCommerce had no systematic view of its user experience debt. Checkout completion was declining quarter-over-quarter. Search engine optimization visibility on category pages was flat despite content investment. The team knew something was wrong but had no diagnostic framework to identify where to act first.

  • No structured audit had been completed in 18 months
  • 650+ design and user experience guidelines applied inconsistently
  • Point of sale integration causing data sync delays at checkout
  • Search engine optimization: structured data missing across product catalog
Result
$30M annual revenue
Store revenue scale at time of engagement
  • 650+ user experience design guidelines applied systematically
  • Custom BigCommerce development commissioned post-audit
  • Search engine optimization rolled out across catalog templates
  • Point of sale integration rebuilt for real-time sync

Following the audit, this brand continued with our BigCommerce support and maintenance plan. Learn about the full BigCommerce Support Hub.

Why Redefine

This is a Paid Diagnostic. Not a Lead Magnet.

Free audits produce generic checklists designed to start a sales conversation. A paid diagnostic produces a document your team can act on with or without us.

Typical partner audit
Free audit, generic lead magnet
Designed to start a sales pitch, not deliver actionable findings
Covers one layer (usually search engine optimization or performance)
User experience and technical debt left invisible
No revenue modeling on findings
You receive a list of issues with no business case attached
Delivery in 2 to 4 weeks
You wait while revenue keeps leaking
No live spreadsheet or implementation roadmap
PDF with observations, no assignable task list
Findings call is an upsell session
The findings call is a proposal meeting, not an analysis walkthrough
Redefine BigCommerce Audit
$1,200 paid diagnostic, serious deliverable
Fee applies as credit toward any implementation work within 90 days
All four layers in parallel: search engine optimization, performance, user experience, technical
No layer gets skipped regardless of which one you prioritize
Revenue model on every finding
Business case attached before you decide what to fix
5 business days, fixed delivery
You have the report before your next planning session
Live Google Sheet with every issue, effort, and revenue estimate
Filter, assign, and track, no agency needed to interpret it
Findings call is an analysis walkthrough, recorded
No pitch. Just your data. If you want implementation help, we'll say so separately.
FAQ

Questions before you book.

The five things founders and ecommerce managers ask before commissioning an audit. Answered directly.

Book Your Audit

A Redefine BigCommerce audit covers four layers: search engine optimization (crawlability, structured data, page authority), performance (Core Web Vitals, Time to First Byte, image optimization), user experience (friction points, conversion blockers, mobile usability), and technical (theme code quality, app conflicts, integration health). You receive a single prioritized report with revenue estimates attached to every finding.

The full audit runs over 5 business days. Day 1 is data gathering and access setup. Days 2 and 3 cover analysis across all four layers. Day 4 is report assembly and revenue modeling. Day 5 is your findings call where we walk through every priority finding and answer your team's questions.

This is a paid diagnostic at $1,200. A free audit produces a generic checklist. A paid diagnostic produces a document your team can act on immediately. The fee applies as a credit toward any implementation work you commission within 90 days.

Your team needs roughly 30 minutes total: a 15-minute kickoff call on Day 1 to confirm access and priorities, and a 60-minute findings call on Day 5. We do all the analytical work in between. You do not need to prepare documents, export data, or manage our workflow.

You receive a prioritized list of findings with implementation effort and revenue impact estimates. You can implement findings with your own team, commission Redefine to implement them through our support and maintenance plan, or use the report to brief another agency. There is no obligation to work with us after the audit.

Get Started

Book your BigCommerce audit. Start in 5 days.

Submit your brief below. We review it within 48 hours, confirm scope, and the audit begins within 1 week of sign-off.

Audit pricing
$1,200
Full 4-layer BigCommerce audit. Fixed fee. 5-day delivery.
  • Fee applies as credit toward implementation work within 90 days
  • No obligation to commission implementation
  • Scoped before payment, line-by-line confirmation

Your team's time investment is 30 minutes total: a 15-minute kickoff call and a 60-minute findings call. We handle everything else.

140+
audits completed
80+
BigCommerce brands
Tell us about your store and priorities

Call within 48 hours → proposal in 3 days → audit starts within 1 week of sign-off

Response within 48 hours
Proposal in 3 days
140+ audits completed
No lock-in after delivery
Brief received.

We will review your store situation and send a scoped proposal within 3 business days. Expect a call from our team within 48 hours to confirm details.

No commitment. No pitch. Just a report your team can act on.

Or explore the full BigCommerce Support Hub

Get on a call with us to see how we can help you

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