Klaviyo Migration Services

Omnisend to Klaviyo migration,
your flows and segments fully preserved

We export your full Omnisend account, rebuild every automation inside Klaviyo with real triggers and conditions, clean your contact data, and hand you a live, tested account ready to generate revenue.

Submit your brief → call within 48 hours → scoped proposal in 3 days → Sprint 1 begins within 1 week of sign-off

Hero · CRM retention lead reviewing email automation dashboard

CRM retention lead reviewing email automation platform at laptop, warm office light, side angle

Retention lead reviewing email automation dashboard, warm office light, side angle · 1200 x 630

Why Brands Switch

The limits your Omnisend account is starting to show

  • Flat automation library: Omnisend flows have limited branching logic. Browse abandonment, predictive win-back, and cross-sell sequences are either absent or require workarounds that break on platform updates.

  • Limited segmentation depth: Property-based segments only. No behavioral scoring, predictive lifetime value ranking, or purchase-pattern logic that Klaviyo builds natively.

  • Shared sending infrastructure: Your deliverability is tied to the behavior of everyone else on the same Omnisend sending pool. One bad actor in the pool affects your inbox placement.

  • Non-portable engagement history: Your contact engagement data does not transfer cleanly when you move from Omnisend to Klaviyo. Without a structured export and re-mapping process, you start Klaviyo with a cold list.

What the right omnisend to klaviyo migration actually solves

A properly scoped omnisend klaviyo migration agency handles more than a list export. You leave with a clean Klaviyo account, full automation coverage, a dedicated sending domain, and tested deliverability before the first live campaign.

Switching from a different platform? See all Migrate to Klaviyo services

Pain · marketer reviewing fragmented email analytics

Marketer reviewing fragmented email analytics before migrating from Omnisend to Klaviyo

Marketer reviewing email analytics before migration, natural light, medium shot · 720 x 540

What your Klaviyo account looks like after migration

14 behavioral segments built at account launch, not added later

Every Omnisend flow rebuilt with real branching logic, not a copy-paste

Dedicated sending domain, fully authenticated, with a 14-day warmup included

Contact data cleaned and suppressed correctly before the first send

Platform Migration

From export to live Klaviyo account in 14 days

See exactly what changes when you move from Omnisend to Klaviyo with a properly scoped migration. Switch between categories below to compare account states.

Before: Your Omnisend account

Omnisend / Audience

Lists (3)

All Subscribers12,847 contacts
Newsletter9,210 contacts
Import List3,637 contacts

Segments (2)

Recent BuyersProperty-based
Inactive 90 daysProperty-based

No behavioral segments available. Segments update on a delay and do not reflect real-time purchase actions.

After: Your Klaviyo account

Klaviyo / Lists and Segments

Lists (2, cleaned)

Main List (clean)11,392 contacts
Opt-in (new signups)48 contacts

Behavioral Segments (14)

High Lifetime Value ($500+)892
Active Buyers (30 days)2,104
Browse Abandoners1,847
+ 11 more behavioral segmentsReal-time

Real-time behavioral segments using purchase patterns, browse behavior, predictive scores, and lifetime value data.

Before: Your Omnisend account

Omnisend / Automations

Active Flows (4)

Welcome Series
3 emailsActive
Abandoned Cart
1 emailActive
Order Confirmation
1 emailActive
Win-Back
1 emailActive

Drafts / Incomplete (2)

Browse AbandonmentDraft
Post-PurchaseDraft

After: Your Klaviyo account

Klaviyo / Flows

Active Flows (11, all quality tested)

Welcome Series
5 emailsLive
Browse Abandonment
3 emailsLive
Cart Abandonment
3 emailsLive
Post-Purchase (Day 1 + Day 7)
4 emailsLive
Win-Back 90 + Win-Back 180
5 emailsLive
+ 4 more flows (Cross-Sell, Sunset, Birthday, Back-in-Stock)Live

Before: Your Omnisend account

Omnisend / Sending Configuration

Sending Infrastructure

Sending domainshared.omnisend.com
SPF recordConfigured
DKIM recordNot configured
DMARC policyNone

Performance (last 30 days)

Open rate19.4%
Bounce rate1.8%
Spam complaint rate0.09%

After: Your Klaviyo account

Klaviyo / Sending Configuration

Sending Infrastructure

Sending domainemail.yourbrand.com (dedicated)
SPF recordConfigured
DKIM recordConfigured
DMARC policyQuarantine (warmup complete)

Performance benchmark (Gameday Gear)

Open rate51.2%
Bounce rate1.09%
Spam complaint rate0.015%

Before: Your Omnisend account

Omnisend / Data Health

Contact Data Snapshot

Total contacts12,847
Suppressed (mixed in)1,455 contacts
Invalid emails (still active)412 contacts
Custom properties4 basic
Engagement scoresNot available

Suppressed and invalid contacts are not isolated. They will trigger flows, inflate segment counts, and increase your spam complaint rate if imported without hygiene.

After: Your Klaviyo account

Klaviyo / Data Health

Contact Data Snapshot

Active profiles11,392 (cleaned)
Suppression list1,455 (isolated, no flow triggers)
Invalid emails0 in active segments
Custom properties14 (migrated and expanded)
Engagement scoresAll 11,392 scored

Clean list hygiene from day one. Suppressed contacts are managed separately. Predictive lifetime value and engagement scores are available on every active profile.

What You Receive

Every deliverable your move from Omnisend to Klaviyo requires

A complete scope with no line items omitted. You receive a fully operational Klaviyo account, not a data dump with a launch-it-yourself handover.

Contact migration and list hygiene

Your full contact database is exported from Omnisend, cleaned for invalid and suppressed records, and imported into Klaviyo with all custom properties mapped and preserved. No contacts are lost, and no invalid addresses enter your active segments.

Full automation rebuild

Every active Omnisend flow is rebuilt from scratch inside Klaviyo using native triggers, behavioral conditions, and properly structured time delays. We add the flows you were missing, including browse abandonment, cross-sell, and a multi-stage win-back sequence.

Deliverability infrastructure setup

A dedicated sending domain is configured and authenticated with SPF, DKIM, and a DMARC quarantine policy. A 14-day warmup schedule runs before your first live campaign. You leave Omnisend's shared sending pool behind on day one.

Behavioral segment architecture

Your Klaviyo account is built with 14 behavioral segments from launch, covering lifetime value tiers, purchase frequency, browse and cart engagement, win-back windows, and sunset criteria. These are not properties list exports.

Quality assurance on every flow

Every flow is tested against real contact scenarios before launch. Trigger conditions, split logic, timing delays, and unsubscribe handling are verified. You sign off on a quality assurance report before any flow goes live.

30-day post-launch monitoring

After launch, we monitor your deliverability metrics, open rates, and spam complaint rate for 30 days. Any warmup anomalies or performance dips are addressed before they affect your sender reputation. Handover includes a performance summary and ongoing recommendations.

Already in Klaviyo but struggling with inbox placement? See our Klaviyo deliverability services

Request My Migration Scope

Submit brief → call within 48 hours → scoped proposal in 3 days → Sprint 1 within 1 week of sign-off

Your team typically invests 3 to 4 hours across the entire project: one account review call, async approvals on rebuilt flows, and a final sign-off before go-live.

How It Works

Your omnisend to klaviyo migration in four stages

Each stage has a fixed scope, a clear owner, and a defined handover moment. Nothing is vague or open-ended.

01

Account review and export brief

We audit your full Omnisend account: all lists, automations, custom properties, and sending history. You receive a migration scope document with every item that needs to be rebuilt and every decision to be made.

Duration: 3 to 5 business days

02

Contact migration and list hygiene

Your Omnisend contact database is exported, cleaned of invalid and suppressed records, and imported into Klaviyo with all custom properties mapped. The deduplicated sending domain is authenticated and the warmup schedule begins.

Duration: 2 to 3 business days

03

Automation rebuild inside Klaviyo

Every active Omnisend flow is rebuilt in Klaviyo with native triggers, branching logic, and proper time delays. Additional flows not present in your Omnisend account are built to complete your lifecycle coverage. You review each rebuild before it moves to quality assurance.

Duration: 5 to 8 business days

04

Quality assurance and go-live

Every flow is tested against real trigger scenarios. The quality assurance report is shared and reviewed with your team. After sign-off, flows are activated in sequence, deliverability metrics are monitored, and the 30-day post-launch window begins.

Duration: 2 to 3 business days

Scoped Pricing

Transparent pricing, scoped before work starts

Migration cost depends on the size of your contact database and the complexity of your current Omnisend automation library. Select your list size below for a scope signal.

Under 10,000 contacts

Scoped before work begins. Line-by-line pricing in your proposal.

  • Full contact migration with list hygiene
  • Up to 6 automation flows rebuilt
  • Dedicated sending domain and authentication
  • 8 behavioral segments configured at launch
  • Full quality assurance and go-live sign-off

Typical timeline: 10 to 14 business days

10,000 to 50,000 contacts

Scoped before work begins. Line-by-line pricing in your proposal.

  • Full contact migration with deep hygiene pass
  • Up to 11 automation flows rebuilt with split logic
  • Dedicated domain, authentication, and warmup schedule
  • 14 behavioral segments with predictive scoring
  • 30-day post-launch deliverability monitoring

Typical timeline: 14 to 21 business days

50,000+ contacts

Scoped before work begins. Line-by-line pricing in your proposal.

  • Enterprise-level migration with phased contact import
  • Full automation library rebuild, no limit on flow count
  • Deliverability infrastructure with extended warmup plan
  • Custom segment architecture based on your catalog and order data
  • 60-day post-launch monitoring and performance review

Typical timeline: 3 to 5 weeks, phased by contact volume

What the scope covers

  • Discovery and audit: A full review of your Omnisend account before any work begins

  • Klaviyo account setup: Full account configuration from sending infrastructure to integration

  • You own everything: All flows, segments, lists, and templates after handover

  • Klaviyo Certified Partner: Direct platform expertise on every migration project

Get My Scoped Proposal

Submit brief → call within 48 hours → scoped proposal in 3 days → Sprint 1 within 1 week of sign-off

Your team typically invests 3 to 4 hours across the full project: one account review call, async approvals, and final sign-off before go-live.

Client Results

How Gameday Gear made email generate 29.3% of all conversions

A headless ecommerce brand with no reliable email integration turned Klaviyo into its most measurable, highest-converting revenue channel through a complete implementation.

Ecommerce / Apparel

Gameday Gear operates an enterprise ecommerce platform on a headless architecture. With no reliable way to pass customer behavior into Klaviyo, email marketing was inconsistent, tracking was unreliable, and automation performance was unmeasurable.

The Problem

Customer behavior, product catalog data, and conversion events were not reaching Klaviyo in a structured way. Tracking was browser-only and dropped frequently. Lifecycle campaigns could not trigger on real user actions, and list data was stale.

The Solution

A complete Klaviyo implementation was delivered end to end. Custom backend APIs connected the headless ecommerce platform directly to Klaviyo using server-side tracking. Customer profiles, product catalog data, and all conversion events were synchronized through Klaviyo REST APIs. Lifecycle flows, event naming conventions, and list hygiene were rebuilt from the ground up.

29.3%

of all conversions from email

51.2%

open rate post-migration

0.015%

spam complaint rate

Proof · Gameday Gear Klaviyo email performance dashboard

Klaviyo / Email Performance · Gameday Gear
Klaviyo email performance dashboard showing 29.3% conversion attribution and 51.2% open rate for Gameday Gear after omnisend to klaviyo migration

Klaviyo email performance dashboard, Gameday Gear, post-implementation · 960 x 540

"Email became a reliable and measurable revenue channel. Campaigns accounted for 23% of total email-driven performance. The API-based headless integration delivered improved data reliability, stronger personalization, and a scalable foundation for long-term growth."

Gameday Gear implementation team

Common Questions

Your omnisend to klaviyo help questions, answered

These are the questions every omnisend klaviyo migration agency should be able to answer clearly before you sign anything.

Need a Klaviyo health check before migrating? See our Klaviyo account audit service

Full migration covers exporting all contacts with custom properties from Omnisend, rebuilding your automation library inside Klaviyo with real triggers and conditions, recreating segments with behavioral logic, authenticating your sending domain, and running quality assurance on every flow before handover. You receive a complete Klaviyo account that is tested, live, and ready to generate revenue.

Most migrations are complete and live within 14 to 21 business days depending on the complexity of your current Omnisend automation library. The timeline covers discovery, a clean contact export with list hygiene, flow rebuild inside Klaviyo, domain authentication, and quality assurance. You will have a scoped timeline in your proposal before any work begins.

Yes. Klaviyo supports both email and SMS marketing. During the migration, we map your Omnisend SMS subscribers and consent data into Klaviyo profiles so your text marketing flows can be rebuilt and tested alongside your email automations. No subscriber data is discarded. The short message service opt-in consent you collected in Omnisend is documented and preserved in the Klaviyo profile record.

Every active flow in Omnisend is rebuilt from scratch inside Klaviyo using native triggers, conditions, and time delays. We do not import generic copies. Each automation is configured to match the intent of the original flow and then tested against real contact behavior before it goes live. You review each rebuilt flow before the quality assurance sign-off.

In-house migrations typically result in flat list imports, simplified automation rebuilds, and skipped domain authentication steps, which leads to deliverability problems after launch. Our team handles the full technical scope, including contact hygiene, behavioral segment logic, custom property mapping, and deliverability monitoring for the first 30 days after go-live. You receive a migration that is complete, not just started.

Is This Right for You

Who this migration is built for

Good fit for

  • Brands with 2,000 or more subscribers in Omnisend sending at least 2 campaigns per month

  • Teams whose Omnisend plan costs are growing faster than email revenue

  • Marketers who want advanced behavioral segmentation that Omnisend's automation builder cannot support

  • Stores on Shopify or BigCommerce that want Klaviyo's native commerce integration rather than a third-party connector

  • Brands seeing spam complaint rates above 0.08% who need a fresh deliverability foundation

Not a fit if

  • You are on Omnisend's free plan with under 500 subscribers where migration cost exceeds the value gained

  • You need the migration completed in under 5 business days as quality assurance requires a minimum of 14 days

  • You want a data export only with no flow rebuilds or quality assurance as we do not offer data-dump migrations

  • Your platform requires a custom API integration with Klaviyo as a prerequisite before migration can begin

Not sure which category you fall into? Tell us your situation and we will be direct with you.

Already in Klaviyo and looking for ongoing email marketing support? See our Klaviyo email marketing setup service

Get Your Migration Scoped

Tell us about your Omnisend account

Share the basics of your current setup. We will review your Omnisend account, build a scoped proposal with a full line-item breakdown, and set up a call within 48 hours.

Call within 48 hours of brief submission
Scoped proposal with line-item pricing in 3 days
Sprint 1 begins within 1 week of sign-off
You own all flows, segments, and templates after handover
Form

Call within 48 hours · proposal in 3 days · Sprint 1 within 1 week of sign-off

Start Your Migration

Your move from Omnisend to Klaviyo starts with a single brief

Share your Omnisend account basics. We scope the full migration, send a line-by-line proposal in 3 days, and have you live in Klaviyo in 14 days. No commitment to receive the proposal.

Submit brief → call within 48 hours → scoped proposal in 3 days → Sprint 1 begins within 1 week of sign-off

Pre-footer · team reviewing post-migration Klaviyo performance

Team reviewing post-migration Klaviyo email performance data after completing an omnisend to klaviyo migration

Get on a call with us to see how we can help you

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