Turn your Klaviyo SMS into a revenue channel that earns every day
Most brands have SMS toggled on. Not one flow running. Not one dollar earned. Your Redefine team builds your full Klaviyo SMS program. We run flows, campaigns, segments, and compliance. Every message gets a job: earn revenue.
Also available: full Klaviyo email marketing services

You have the list. Your SMS channel sits empty. That's money gone.
Email has limits. SMS lands in three minutes. Brands with a managed Klaviyo SMS program see 20 to 30% of monthly revenue come from this channel. That window is open right now.
SMS enabled, nothing running
The platform is live. There are no flows, no triggered messages, no strategy. You're paying for a channel that earns zero revenue.
Blasting your full list
No segmentation, no quiet hours, no suppression. Unsubscribes spike, complaint rates rise, and deliverability takes months to recover. Every bad send makes the next one harder.
Revenue windows left open
Cart abandonment, post-purchase upsell, browse triggers, win-back — every window needs an SMS variant. Without one, that revenue went to someone else's store.
All five flows live before week three
Welcome, abandoned cart, browse, post-purchase, and win-back. Each flow has a tested SMS variant active in Klaviyo within 18 days of kickoff.
Segments that send less, earn more
VIP tiers, high-frequency buyers, lapsed subscribers, and engagement windows — each group gets its own message. No mass blasting. No burned subscribers.
Revenue you can attribute by message
Flow-level and campaign-level revenue tracked inside Klaviyo. You see what each message earns, week over week. Every report is shareable with your leadership team.

Your SMS program runs every day. We manage it for you.
Redefine's team treats your Klaviyo SMS program as a revenue channel. You get real-time reporting and weekly optimization. Check your dashboard any time to see what each message earned.
Every piece of your Klaviyo SMS program. Built, tested, and earning.
Setup and compliance, done before day one
We provision your sending domain, verify your toll-free number, configure opt-in keywords, and run a full TCPA and CTIA review. Your program is legal and live before the first message goes out.
- Toll-free number setup
- TCPA compliance audit
- Double opt-in flow wiring
Every flow built, tested, and ready to earn
We build SMS variants for every lifecycle flow and test each one against your email sequence timing. We configure message copy, send windows, link tracking, and quiet hours before the first send.
- Welcome flow SMS variant
- Abandoned cart SMS
- Win-back and browse recovery
Campaigns planned, written, and sent for you
Your Redefine team plans, writes, segments, and schedules every monthly SMS campaign. You get copy to approve, a send-time recommendation, and revenue data after each send.
- Monthly campaign calendar
- Segment-matched copy
- Revenue reporting per send
Send less. Earn more. That's smart segmentation.
Redefine segments your Klaviyo list by purchase history, engagement level, time zone, and channel preference. Suppression rules stop over-messaging before it kills your opt-in rates.
Transparent pricing, scoped before work starts
Scoped to your list size, send volume, and flow complexity. No per-message fees on top of your Klaviyo plan.
Scoped before work starts. No commitment to see a proposal.
Revenue doesn't lie. See what a managed Klaviyo SMS program delivers.

Merlette
Merlette is a direct-to-consumer luxury fashion brand. They wanted their Klaviyo lifecycle program to become a primary revenue channel. They needed clear revenue tracking by message.
Klaviyo was live, but nothing was built out. Segmentation was basic. Automation was missing. No one could tell which flow drove which sale.
- No flow-level revenue tracking
- Generic campaigns sent to full list
- No A/B testing framework
of monthly revenue attributable to Klaviyo-managed channels
Klaviyo automation and segmentation drove 50% of Merlette's monthly revenue. We added $20K per month in tracked, attributable income. The number grew every month.
- +$20K additional monthly revenue
- A/B testing on every flow variant
- Open rates and CTR tracked by flow, week over week
Every trigger mapped. Every revenue window covered.
Redefine builds your SMS program in layers. Lifecycle flows run on top. Campaign sends slot in underneath. Suppression rules stop messages from colliding or over-sending.
The difference between a program that earns and one that burns your list.
SMS-specific strategy, not email copied to text
Agencies that apply email logic to SMS watch their clients' unsubscribe rates climb. Redefine builds SMS as its own channel with its own timing, copy, and performance targets.
Compliance built in, not bolted on
TCPA, CTIA, quiet hours, double opt-in, and geographic suppression are built into your program from day one. This is not a compliance checklist. You don't need to think about it again.
Revenue attribution you can act on
You see which flow, which segment, and which message generated each dollar of revenue. Every two weeks, you get a report with specific recommendations. Not a screenshot of a Klaviyo dashboard.
Every question a smart buyer asks. Here are our answers.
No. Redefine handles everything: phone number setup, sending domain, opt-in keywords, and compliance review. You don't need anything active before your first call.
The Telephone Consumer Protection Act requires proper opt-in consent, clear opt-out language, and no messages during quiet hours. Redefine audits your opt-in setup, configures suppression rules, and sets up CTIA keyword handling. This is all included in your program build. You don't need a separate legal review unless you're in a highly regulated category.
Your Redefine team writes all SMS copy: flow messages, campaign sends, and A/B test variants. You review and approve before anything goes out. In the first week, we gather your brand voice, product details, and examples of your tone. After that, copy comes to you for review 3 to 5 days before each send.
Both. Most Redefine clients run a combined email and SMS retainer. This gives you one team accountable for both channels. It also stops the flow conflicts that happen when email and SMS are managed separately. Standalone SMS management is available if your email program is already working well.
SMS can be profitable from around 500 opted-in subscribers when flows do most of the work. Campaign sends need a larger list to justify message costs. If you're below 500, Redefine recommends starting with SMS capture before moving to a full managed program. We'll tell you this directly on the scoping call. You won't pay for a program that isn't ready to earn.
This is built for you if:
You have a Klaviyo account with SMS enabled or you want to set one up from scratch
Your store has an email list of at least 2,000 subscribers you're not fully monetizing
You want a program that runs on 2 to 3 hours of your team's time per week
You need revenue reporting by flow and message, not just totals
You're looking for a one-time setup with no ongoing management
Your monthly revenue is under $10K and you're still building your product
Not sure? Tell us your situation and we'll be straight with you.
No commitment. No pitch. Just an honest conversation about your SMS program.
Tell us about your store
We'll send a detailed proposal within 3 business days.
Call within 48 hours · proposal in 3 business days · first work live within 1 week of your approval