Klaviyo flows that earn 29 to 50% of your store revenue
Most ecommerce stores have Klaviyo installed. Few have flows that actually work. The right triggers, smart segments, and proper deliverability setup turn your email list into a consistent revenue channel. We build it in 7 to 10 days.
Every broken flow is money that leaves and never comes back
Six Klaviyo flows that cover every stage of the customer journey
Select a flow to see what gets built, how the trigger fires, and the open rate, click rate, and revenue-per-recipient targets we hit.
What you receive, line by line
Flow architecture document
Before we build a single flow, we map every trigger, email step, delay, and conditional split in a written document. Your team reviews and approves it. No surprises in build.
On-brand email templates
HTML email templates built directly inside Klaviyo, not imported from outside tools. Subject line variants, preview text, and A/B split framework included. Renders correctly across all major email clients.
Live flows with reporting configured
Flows go live with open rate, click rate, revenue per recipient, and unsubscribe rate tracked from day one. We check every flow against category benchmarks before we publish.
Segmentation logic
We build the segments that control who enters each flow, who gets excluded, and who gets suppressed. This is what prevents good customers from getting the wrong email at the wrong time.
Domain authentication
DKIM, DMARC, and a dedicated sending subdomain are set up before any email sends. Without this, your emails land in spam. We do not skip this step.
30-day performance review
Thirty days after go-live, we review your flow data, flag anything underperforming, and give you a clear list of what to test or improve next. You walk away knowing exactly what to do.
From brief to live flows in 10 days
Share your store access and brand kit. We handle the audit, architecture, build, and launch. Your team's time commitment: under 3 hours.
Scoped before work starts. No surprises.
Stores doing $30K or more per month typically see the Starter cost paid back within the first week of live cart flows alone.
- Abandoned cart (3-email)
- Welcome series (3-email)
- Post-purchase (2-email)
- Domain authentication + deliverability
One intro call, email feedback on email templates, and a final review before go-live. We handle everything else.
Browse abandonment and winback flows add 8 to 15% incremental email revenue on top of core flows. This module pays for itself within 30 days for most stores.
- Everything in Starter
- Browse abandonment
- Back-in-stock + winback
- Segmentation and reporting dashboard
- 30-day performance review
For stores with headless architecture, high-volume lists, or custom data needs. Scope is built after a free audit call. No guesswork, no range estimates.
- Everything in Growth
- Custom event tracking + API
- Headless / server-side events
- Quarterly optimization reviews
No commitment to receive a proposal. We scope every project before work starts.
Gameday Gear: from no active flows to 29% of store conversions from email
Gameday Gear ran a headless ecommerce store with real traffic but no structured Klaviyo flows. Customer events were syncing inconsistently. Email was producing near-zero revenue despite a healthy subscriber list and steady sales.
We built a complete Klaviyo flow architecture with custom server-side event tracking to fix the data layer. Domain authentication, DKIM, and DMARC were configured before the first email sent. Lifecycle flows were built for every key stage: welcome, abandoned cart, post-purchase, and browse abandonment.
Email became a consistent, measurable revenue channel. Flows drove 29.3% of total conversions. Campaigns added another 23%. Spam complaint rate stayed at 0.015%, well below the 0.08% Google threshold.
Other agencies bundle flows into a vague email retainer. We scope, build, and measure each one separately.
How Redefine compares to a typical Klaviyo agency partner:
Reasons people do not move forward, answered
Most setups go from brief to live in 7 to 10 business days. The Starter module is 5 to 7 days. The Growth module is 8 to 12 days depending on template complexity and feedback turnaround.
No. We build flows on Shopify, BigCommerce, WooCommerce, and headless platforms. For headless stores we build the server-side API layer so every trigger fires correctly: browser tracking alone is not reliable on headless.
We audit what is there before building anything. If existing flows are structurally sound we improve them. If they have fundamental issues such as wrong triggers, missing exclusions, or broken events, we flag them in the proposal before work starts. You decide what to rebuild.
We target open rates above 45%, click rates above 2%, email revenue between 25 and 35% of total store revenue, and spam complaint rates below 0.08%. Results depend on your category, list quality, and traffic volume.
Yes. Every flow, template, and segment is built directly in your Klaviyo account. Nothing lives outside your Klaviyo account. You own everything. If you stop working with us, the flows keep running.
Get a scoped proposal in 3 days
Share your store URL, platform, and monthly revenue. We review your Klaviyo account and send a proposal with your flow plan, timeline, and line-by-line pricing in 3 business days.
No commitment. No pitch.
Call within 48 hours · proposal in 3 days · flows live within 1 week of sign-off