Fashion · Beauty · Food · Home · B2B · Subscriptions

Shopify stores built for your industry, not a template

Generic builds produce generic results. Your buyers shop differently by category. We build the store, the checkout, and the app stack for your exact vertical.

Shopify merchant reviewing an industry-specific storefront on desktop
6+
Industries served
80+ stores built
Industry Hub

Find your industry's Shopify playbook

Each vertical below has a dedicated build path. Click through to see the specific features, integrations, and conversion tactics we use for that industry.

The Industry Gap

A generic Shopify store costs you sales every day.

Most agencies ship the same theme, structure, and checkout for every vertical. But a fashion buyer and a B2B procurement manager shop nothing alike. One generic store cannot serve both well.

Generic Build
  • One theme for fashion, B2B, and food
    No vertical-specific user experience patterns. Every customer journey is identical regardless of buying behavior.
  • No industry-specific integrations
    Missing age verification for beverages, AR try-on for furniture, Net-30 for B2B, or subscription management for direct-to-consumer.
  • Product pages your buyers bounce from
    A fashion buyer wants lookbook context. A B2B buyer wants spec sheets and quote flows. Neither gets what they need.
  • Checkout friction built for no one
    Subscription brands lose subscribers at checkout. Home and furniture brands lose high average order value orders due to missing financing options.
Industry Build
  • Purpose-built for your buyer's behavior
    Theme structure, navigation, and product page layout designed around how your customer actually shops.
  • Pre-integrated vertical-specific apps
    We know which tech stack works for your industry. No trial-and-error on your brand's store.
  • Conversion logic tuned per vertical
    Product pages answer the actual questions your buyers have before they commit, built from category-specific research.
  • Checkout flows designed for your order type
    Whether it's recurring billing, purchase orders, perishable shipping windows, or trade-account approval, we build for it.
What We Build Per Vertical

See the exact stack we build for your industry

Click each vertical to see the specific tech stack, user experience patterns, and integrations we configure for that industry.

Shopify Admin: Fashion Store Setup
Fashion Brand Config

This fashion stack drives returns-friendly UX and repeat purchases.

Theme Pattern
Lookbook-first navigation
Editorial homepage with campaign imagery, collection-based nav
Product Page UX
Size guide + fit notes inline
Model measurements, fabric details, care instructions tabbed
Launch Mechanic
Drop launch + waitlist
Pre-launch landing, SMS/email capture, timed release logic
Post-Purchase
Klaviyo styling automation
Outfit suggestions, cross-sell by style profile, re-engagement flows
Recommended integrations
KlaviyoYotpo ReviewsLoop ReturnsSize Guide AppShopify Payments
Shopify Admin: Beauty Store Setup
Beauty Brand Config

This beauty stack builds trust with reviews and subscription revenue.

Product Page UX
Ingredient deep-dive
Hero ingredient callouts, clinical study citations, before/after gallery
Discovery Tool
Skin quiz / shade finder
Quiz-to-product recommendation flow with Klaviyo profile enrichment
Revenue Model
Subscribe and save bundles
Recharge or Skio, tiered discount stacking, gift-with-purchase upsell
Social Proof
UGC + review galleries
Video reviews, photo reviews, before/after submissions inline on the product detail page
Recommended integrations
KlaviyoOkendo ReviewsRechargeNostoShopify Payments
Shopify Admin: Food and Beverage Setup
Food and Beverage Config

This food stack handles compliance, age gates, and perishable shipping.

Compliance
Age gate + regulatory labels
Age verification for alcohol, nutrition fact panels, allergen callouts
Shipping Logic
Perishable window handling
Monday-Wednesday cut-off, carrier rules, cold-pack upsell in cart
Revenue Model
Subscription box build
Weekly or monthly cadence, customizable contents, gift subscriptions
Channel
Direct-to-consumer and wholesale hybrid
Separate trade portal, tiered pricing, wholesale MOQ enforcement
Recommended integrations
KlaviyoRechargeAgeIDShipStationShopify Payments
Shopify Admin: Home and Furniture Setup
Home and Furniture Config

This home stack lifts high-value orders with AR and financing.

Product Experience
Room scene + AR preview
Lifestyle photography, 360 spin, Shopify AR via USDZ, dimension callout
AOV Strategy
Affirm / Klarna financing
Buy now pay later on high-ticket items, split payment messaging on the product detail page
Configurator
Option matrix builder
Fabric, finish, size, and configuration variants without variant explosion
Delivery
White-glove delivery scheduling
Delivery window picker, assembly upsell, post-delivery review request
Recommended integrations
KlaviyoAffirm3D/AR appYotpoShopify Payments
Shopify Admin: B2B Manufacturer Setup
B2B Manufacturer Config

This B2B stack runs custom pricing, accounts, and ERP sync.

Account System
Tiered customer pricing
Shopify Plus B2B: price lists, company accounts, Net-30 payment terms
Order Workflow
Purchase order submission
PO number entry, approval routing, order confirmation to procurement
Catalog
Gated trade catalog
Password-protected pages, account-based product visibility, bulk order tools
System Sync
ERP integration
NetSuite, Dynamics, or SAP sync: inventory, orders, customer data
Recommended integrations
Shopify Plus B2BNetSuiteHubSpotKlaviyoNet-30 Terms
Shopify Admin: Subscription Brand Setup
Subscription Brand Config

This subscription stack cuts churn and grows lifetime value.

Subscription Platform
Recharge or Skio
Platform selection, migration from legacy, subscriber portal setup
Churn Reduction
Pause and skip flows
Cancellation deflection, pause option, frequency change, swap product
Onboarding
Subscriber welcome sequence
Usage guides, expected delivery dates, community invite, loyalty milestone
Revenue Growth
Mix-and-match bundle builder
Custom box assembly, add-on upsells at renewal, gift subscription option
Recommended integrations
Recharge / SkioKlaviyoLoyalty LionYotpoShopify Payments
What You Get

Everything your vertical needs, built from day one

Industry Research

Your competitors' conversion tactics, already mapped

Before we write code, we audit 5 to 10 brands in your vertical. We learn what UX, page structure, and trust signals drive conversion in your category. You get a build brief, not a generic design doc.

Shopify Admin dashboard with industry-specific order metrics and analytics

Vertical-specific user experience patterns

Fashion lookbooks, B2B quote flows, food subscription wizards, or furniture room visualizers. Each pattern is chosen for your buyer's decision process, not for aesthetics.

Pre-vetted app stack per industry

We've tested subscription apps, AR tools, age-gate solutions, B2B portals, and financing widgets across hundreds of builds. You get the stack that works, not the one we're learning.

Post-launch performance benchmarks

We share conversion rate, average order value, and bounce rate benchmarks specific to your category. You know how your store performs relative to the industry, not just relative to your own historical baseline.

Migration path mapped before we start

Moving from WooCommerce or Magento? We map your product data, customer records, SEO redirects, and integrations before any migration code runs. Zero discovery-phase surprises.

WooCommerce
Shopify
Magento
Shopify
BigCommerce
Shopify
Squarespace
Shopify
Proof

How Merlette made email 50% of revenue

Merlette luxury fashion brand ecommerce transformation on Shopify
Fashion
Client
Merlette
Luxury Fashion Direct-to-Consumer

Merlette is a luxury fashion brand. It wanted editorial style without losing conversion. The old store looked premium but sold below its potential.

Challenge

Checkout had friction. Email underperformed. Product discovery was limited. Each problem quietly capped revenue.

Result

Email grew to about 50% of total revenue. A cleaner UX lifted conversions, and Klaviyo lifecycle flows drove steady repeat purchases.

Shopify + Klaviyo + user experience and interface design
80+
Shopify projects completed
6 verticals
Industry expertise built
48hr
Average first response
3 days
Scoped proposal turnaround
Why Redefine

Why a vertical specialist beats a generic agency

Most Shopify agencies apply the same scaffold to every project regardless of vertical. Here's what that means in practice compared to a vertical-specialist approach.

FeatureTypical Shopify AgencyRedefine
Vertical-specific user experience patterns
Pre-vetted industry app stack
Competitor user experience audit before buildSometimes
Industry-specific checkout optimization
Compliance logic (age gate, labels, terms)Extra cost
Conversion rate benchmarks for your category
Migration path mapped pre-projectExtra cost
Questions

Shopify industry build FAQ

If your average order value is above $80, your products have more than 20 SKUs, or your buyers have a specific pre-purchase research process (fashion buyers check fit guides, B2B buyers want spec sheets, food buyers want ingredient stories), a standard theme will leave measurable conversion on the table. A generic Dawn or Debut theme converts at 1 to 2%. A vertical-specific build typically converts at 3 to 5% for the same traffic.
No. Part of the value we provide is the app recommendation. We know which subscription platforms work at scale, which review apps integrate cleanly with specific themes, and which B2B tools work alongside Shopify Plus without creating data conflicts. You tell us your business model and revenue goals. We map the tech stack.
We run a pre-migration search engine optimization crawl to log every URL earning traffic. We build a 1:1 redirect map before the first line of migration code runs. After launch, we monitor Google Search Console daily for 30 days to catch any indexation issues before they compound. Losing SEO equity in a platform migration is almost always caused by skipping this step, and we never skip it.
B2B manufacturers almost always need Shopify Plus for customer-specific pricing, company accounts, and Net-30 terms. High-volume subscription brands benefit from Plus for checkout extensibility and Klaviyo's advanced segmentation. Fashion and beauty brands can usually start on standard Shopify and upgrade at $500K to $1M annual revenue. We'll give you a clear recommendation based on your current revenue and the features you actually need.
A standard theme-based Shopify setup takes 2 to 4 weeks. An industry-specific build with custom UX, vertical app stack, and category-tuned product pages typically takes 6 to 10 weeks. The difference is mostly in the discovery sprint where we map competitor UX, build the vertical-specific design system, and configure the app stack before development starts. The upfront investment pays for itself in conversion rate within the first quarter.
Yes. The six verticals listed represent our most common engagements, but we build for health and wellness, pet care, sporting goods, electronics, automotive, and other categories regularly. The discovery process we run is the same: we audit your competitors, map buyer behavior, and build for your specific category. Submit your brief and we'll confirm fit in the initial call.
Get Your Build Brief

Tell us your vertical. We'll scope the build.

No commitment. No pitch. Submit your brief and get a scoped proposal. It shows what we'd build, which apps we'd include, and the cost. within 48 hours of submission.

Scoped proposal in 3 business days
Sprint 1 starts within 1 week of sign-off
80+ Shopify projects completed
48-hour response
Proposal in 3 days
80+ projects built
You own the code
Ready To Build For Your Industry

Your vertical has a Shopify playbook. Let's build yours.

Six verticals, one agency, zero generic builds. No commitment. No pitch. Submit your brief and we'll respond in 48 hours with a free industry audit.

Shopify store launch team celebrating ecommerce growth across multiple industries

Get on a call with us to see how we can help you

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