Run online team store programs and spirit wear sites that convert orders, not just collect them
One platform powers every online team store you run: school spirit wear, company merch, dealer storefronts, and group order programs. With budgets, artwork approvals, and analytics built in, not bolted on.

Program store manager reviewing open orders and artwork approvals
Your store goes live. Then the real work starts.
Store-only platforms stop at the checkout. For a custom team store, budget controls, artwork proofing, analytics, and supplier connections live somewhere else — if they exist at all. Toggle to see what changes.
- Budget limits managed in spreadsheets, not enforced at checkout
- Artwork proof emails back and forth between rep, decorator, and customer
- No visibility into store analytics until orders close and you export a CSV
- Supplier orders placed manually after each store closes
- Separate login for every store type: team store, company store, dealer portal

- Budget rules enforced at checkout: per-person, per-department, per-store
- Artwork proof requests, approvals, and revisions tracked in the same platform
- Live store analytics: items viewed, cart rates, abandonment, order pace
- Supplier purchase orders auto-generated when store closes or reaches minimum
- One admin controls all store types: team, company, dealer, fundraising, redemption

One platform for every custom team store model
Select your program type to see what our team shop software delivers for your specific operation.
Custom apparel team store sites for schools and organizations
Give coaches, athletic directors, and boosters a custom team store that handles ordering windows, size runs, and decoration specs without manual coordination.
Timed store windows
Set open and close dates per store. Orders consolidate automatically at close.
Per-individual or per-order minimums
Set minimums at the store, product, or decoration level to protect your margins.
Artwork proof loop in the platform
Upload mockups, get approvals, and track revision status inside the same admin.
Roster-based individual shipping
Ship to each athlete's home or collect everything to one address: store controls it.
FALL SPIRIT WEAR 2025
Store closes in 4 days
142
Orders
$8,640
Revenue
3
Proofs Pending
ORDER MINIMUM STATUS
Company and employee merchandise stores
Give employees a branded swag store with budget controls, role-based access, and redemption codes. No more human resources managing merch requests over email.
Per-employee budget enforcement
Annual, quarterly, or per-event budget. Enforced at checkout. No overspend.
Role-based catalog access
New hire kit, manager allowance, or executive level: different products per role.
Single sign-on and human resources information system integration
Connect to your identity provider. Onboarding and offboarding auto-syncs.
EMPLOYEE: Sarah M. — Marketing
Budget Remaining: $85 / $150
Q3 Budget
Resets Oct 1
$85 left
YOUR CATALOG (Role: Marketing)
Dealer and distributor branded storefronts
Give each dealer their own branded store with your catalog behind it. Control pricing, stock keeping unit availability, and co-op budgets from one parent admin.
Multi-tenant storefront management
Each dealer gets their own branded URL and catalog view. You run one admin.
Tiered pricing by dealer level
Silver, Gold, and Platinum tiers see different unit costs. Auto-applied.
DEALER
TIER
MONTH-TO-DATE ORDERS
STATUS
Fundraising and group order stores
Run timed fundraising stores where a portion of each sale routes to an organization. Group orders consolidate, and print-ready files generate automatically.
Fundraising revenue split routing
Percentage per item, flat fee, or tiered split. Auto-reported after close.
Auto-generated print-ready consolidation
Size run summary, name and number matrix, and artwork file: one click after close.
$3,280
Total Raised
$820
Band Program Share (25%)
SIZE RUN: HOODIE (76 ORDERS)
From store brief to orders shipped in under 10 days
Every step of an online team store, from program setup to post-close reporting, happens on one platform. No jumping between tools at each phase.
Configure your store
Set products, pricing, open and close dates, and budget rules in the store builder.
Share the store link
Distribute a unique store URL. Shoppers order directly: no PDF forms, no emails.
Approve artwork proofs
Upload decoration mockups and get customer sign-off inside the platform.
Store closes, purchase order generates
At close, the platform consolidates orders and auto-generates your supplier purchase order.
Ship and report
Fulfillment, tracking, and program analytics all in one post-close dashboard.
STORE NAME
STORE TYPE
OPEN DATE
CLOSE DATE
MINIMUM ORDER QUANTITY (per item)
PRODUCTS SELECTED
SHARE VIA
LIVE VISITORS (right now)

Next: Supplier acknowledges purchase order, production begins.
$11,280
Total Revenue
94%
Items Shipped
4.1 days
Average to Ship
What our team shop software delivers for every store type
5 store types, one admin
One team shop software runs team stores, company stores, dealer portals, fundraising stores, and redemption storefronts: all configured and managed from a single back-office.
Budget controls at checkout
Set per-person, per-department, or per-store spending caps. Budget rules enforce at checkout: no manual oversight required.
Artwork proof loop
Upload decoration mockups, track approval status, manage revisions, and get customer sign-off entirely within the platform. No email chains.
Store analytics built in
Your spirit wear store software tracks orders per day, cart abandonment, product popularity, and revenue pace: live during an open store window, not just at close.

Auto-generated supplier purchase orders
When a store closes, the platform consolidates orders and auto-generates a print-ready supplier purchase order, including size run matrix and decoration file attachments.
Redemption and incentive stores
Points-based or code-based redemption. Employees and partners spend earned value on branded merchandise: no credit card, no manual fulfillment.
Timed store windows
Set open and close dates per team or program. The storefront locks at close, orders consolidate automatically, and your ops team gets one clean handoff to proofing and purchase order generation.
Minimum order quantities
Set minimums at the store, product, or decoration level. Progress updates live during the window and checkout blocks until each threshold is met, so your spirit wear store software protects margins on every group program.
Your program store is also a full business-to-business catalog and a direct-to-consumer storefront
Other store-program tools are program-only. Redefine is the only platform where the same admin runs team stores alongside a wholesale business-to-business portal and a public direct-to-consumer storefront. Same products, same inventory, same rules engine.
From 30 fragmented stores to a unified program business

Parsons Kellogg
A major provider of promotional products, corporate apparel, and branded merchandise, operating a 30-store e-commerce footprint with over one million inventory items.
The problem
Manual processes, fragmented store data, and no unified visibility across 30 stores meant decisions were slow, warehouse operations were constrained, and scaling revenue past $14 million felt impossible.
The solution
A unified headless commerce platform connected 30 stores to a single enterprise resource planning and business intelligence layer. Real-time analytics, auto-generated purchase orders, and centralized inventory replaced the spreadsheet-driven workflow, giving every store visibility and the operations team control.
- 30 storefronts unified in one platform
- 1M+ inventory stock keeping units managed in real time
- Power BI analytics across all stores
The result
Annual revenue scaled
Unified online team store operations removed the manual bottlenecks that capped revenue growth. Real-time visibility and auto-generated purchase orders across 30 stores transformed a fragmented operation into an industry benchmark.
See A Program Store WalkthroughStore-only tools stop at checkout. Redefine does not.
Other online team store platforms are strong on the storefront. They are thinner on budgets, proofing, governance, analytics, and supplier operations. That gap is where your team spends its time.
| Capability | Typical partner | Redefine |
|---|---|---|
| Multiple store types (team, company, dealer, fundraising, redemption) | 1 to 2 types | All 5 types |
| Budget rules enforced at checkout | Not included | Native |
| Artwork proof and approval workflow | Email-based | In-platform |
| Live store analytics during open window | Post-close exports | Real-time |
| Auto-generated supplier purchase order at close | Manual | Automated |
| Business-to-business catalog and direct-to-consumer storefront on same platform | Separate tools | Unified |
| Enterprise resource planning and product information management integration depth | Limited | Deep native |
| Multi-store admin with governance controls | Basic | Role-based |
Built for operators running programs at scale
- Promotional products and apparel distributors running a custom apparel team store for team or school programs
- Companies running internal employee merch programs with budget controls and role access
- Brands managing dealer or franchise store networks with tiered pricing
- Organizations running fundraising programs or group orders for schools and nonprofits
- Operators needing team store, business-to-business catalog, and direct-to-consumer storefront on one platform without duplication
- One-time events needing a simple free link-in-bio product page: not an operated store program
- Purely print-on-demand businesses with no supplier relationships or custom decoration
- Single-store direct-to-consumer brands with no program-management or group-order requirements
Not sure? Tell us your situation and we will be straight with you. Share your setup.
Spirit wear store software that connects to every part of your operation
Team Store Software is one module inside the Redefine Program Store platform, connected to supplier operations, product information management, order management, and reporting by default.
Program Store Software
Parent platform hub: all store types and program modules in one place.
Company Store Software
Employee merch stores with budget controls and role-based access.
Redemption Store Software
Points and code-based incentive stores for employees and partners.
Team Store Launches
Use-case guide: how to plan, run, and close a custom team store in under 10 days.
Apparel and uniform programs?
See how the platform handles a custom apparel team store end-to-end for apparel and uniform businesses.
Questions buyers ask before they switch
Yes. One admin controls all store types: team stores, company merch stores, dealer portals, fundraising stores, and redemption storefronts. Each store type has its own configuration and rules, but you manage everything from a single back-office without switching accounts.
You set budget rules at the store, department, or individual-shopper level before the store opens. When a shopper reaches checkout and their cart exceeds their budget, the platform blocks the transaction automatically. No spreadsheet tracking, no after-the-fact reconciliation.
Yes. Upload decoration mockups to the platform, assign them to orders or products, and send proof requests to customers. Customers approve or request revisions directly. All status (pending, approved, revision requested) is tracked in the admin. No external email chain required.
No. When the store closes, the platform consolidates orders into a size run matrix and auto-generates a print-ready supplier purchase order, including decoration file attachments. You review and send. The manual consolidation step is eliminated.
You can. Redefine is the only platform where a program store, a wholesale business-to-business catalog, and a direct-to-consumer public storefront share the same product data, inventory, pricing rules, and admin. You do not need separate platforms or duplicate data entry to serve all three channels.
Most team stores are configured and live within one to three days once products, pricing, and store dates are confirmed. Decoration-heavy stores with custom artwork require additional time for proof setup. Complex multi-location or integration-dependent stores are scoped separately.
See what your team store operation looks like on one platform
Share your current setup and we will walk through how the platform runs your online team store, store types, budget rules, and supplier workflow. No commitment. No pitch.

Brief received
Brief received, we will review your workflow and send a scoped proposal within 3 business days.
Open your next team store without the manual work
See how Redefine runs your online team store, from setup and artwork proofing to budget controls and supplier purchase orders, in a single walkthrough. No commitment. No pitch.
