A rewards redemption platform that runs on one unified system
Our rewards redemption platform launches employee incentive storefronts, branded rewards programs, and points-based redemption experiences with full budget controls, artwork approval workflows, and live order management system fulfillment. No separate tools. No manual sync.
Most rewards store software breaks the moment it scales
Most reward redemption software offers a store, but no budget engine, no approval workflow, no inventory visibility, and no supplier connection. When a redemption program grows beyond a few hundred employees, manual workarounds multiply fast.
The old way
- Budget spreadsheets maintained manually, out of sync by day two
- Artwork approval handled by email, with no audit trail or version history
- Supplier catalog updates require a separate upload every time stock changes
- No reporting on who redeemed what, or whether the program hit its targets
- The redemption store is an island: no connection to business-to-business ordering or direct-to-consumer catalog
With Redefine
- Per-user allowances, department budgets, and rollover rules managed in the platform
- Artwork proofing, revision, and sign-off inside the same workflow with full audit log
- Supplier catalog synced via product information management: one update propagates to every storefront instantly
- Budget utilization, redemption rates, and participant activity in one dashboard
- Same platform powers business-to-business wholesale, direct-to-consumer storefront, and redemption stores simultaneously
Before and after: a redemption program on a unified platform
Toggle between the fragmented approach and what your team sees when every store, budget, approval, and report lives in one rewards redemption platform.
Budget tracked in Excel. Employee spend manually compared each week. Overages caught after checkout.
Artwork shared via email thread. 3 rounds of revisions. No one knows which file is approved.
Redemption rate unknown until quarter-end manual export. Program return on investment impossible to calculate in real time.
Per-user allowances enforced at checkout. Department rollover rules. Real-time balance displayed to the employee.
Digital proofing, revision notes, and sign-off inside the platform. Suppliers receive approved art file automatically.
Redemption rate, budget utilization, and top-performing items updated in real time. Export to your business intelligence stack in one click.
Everything your redemption program needs to run itself
From storefront configuration to fulfillment, every capability is built into one rewards redemption platform. Your team manages programs, not integrations.
Multi-store administration from one admin
Run a company swag store, an employee rewards store, and a dealer-branded storefront from a single admin interface. Each store has its own catalog, branding, budget rules, and user permissions. No separate accounts, no separate platforms.
Budget and allowance engine
Set per-user allowances, department-level budgets, rollover rules, and expiration dates. Allowance balances are enforced at checkout in real time. The same account hierarchy used for business-to-business credit limits powers your program budgets.
Proof and approval workflows
Digital proofing with version control, revision notes, and stakeholder sign-off. Approved files route automatically to the supplier. Full audit log for every decision. No email threads, no missing files.
Points redemption platform and rewards
Connect your existing points redemption platform to the storefront. Employees see their balance, apply points at checkout, and receive confirmation without leaving the store experience.
Program reporting and analytics
Real-time dashboards show redemption rate, budget utilization, top-performing items, and participant activity. Order management system fulfillment status and product information management data are visible in the same view. No manual reporting, no fragmented exports.
Business-to-business and direct-to-consumer on the same platform
Your redemption store, wholesale business-to-business portal, and public direct-to-consumer storefront all run from one Redefine platform and one admin. No separate systems, no data silos, no duplicate product data. This is the only platform in the market where all three co-exist natively.
From signed statement of work to live redemption store in 10 days
Your rewards redemption platform is configured, approved, and ready for participants in under two weeks. Redefine handles setup, data import, and testing. Your team spends 3 to 4 hours per week across the entire onboarding.
A corporate branded merchandise operation at $120 million annual revenue
Company
Corporate Gear. Enterprise corporate branding and apparel ecommerce business serving businesses with branded merchandise and apparel programs.
Problem
Website usability, accessibility, and conversion performance limited lead generation and engagement. Optimization needed structured testing and clearer user journeys to support revenue growth in a crowded market.
Solution
A comprehensive user experience-focused optimization strategy was applied across the ecommerce platform. A/B and multivariate testing identified high-performing layouts and calls to action. Tailored landing pages addressed specific customer segments. Search engine optimization improvements increased organic visibility.
Capabilities used
Result
Corporate Gear scaled annual revenue to over $120 million. User experience and optimization initiatives led to significant increases in website traffic, lead generation, and conversion rates. Improved personalization and usability strengthened customer engagement and loyalty.
See A Program Store WalkthroughBuilt for every team running a redemption or incentive program
Employee rewards store programs
HR and people ops teams running an employee rewards store for annual allowances, onboarding kits, or anniversary gifts. Per-user budgets enforced automatically. Participants shop and redeem without manager approval for every purchase.
Promotional products distributors
Promo distributors running redemption storefronts for corporate clients. Product catalog pulled from supplier product information management. Artwork approvals tracked per order. Fulfillment routed through order management system to the correct decorator or vendor.
Branded merchandise programs
Brand and marketing teams managing company store programs for dealers, franchisees, or corporate accounts. Each group gets a branded storefront with its own product selection, pricing, and budget. All controlled from one admin.
Sales incentive programs
Sales operations teams running a points redemption platform tied to quota attainment. Points balances synced from customer relationship management or enterprise resource planning. Redemption store shows only items within the participant's point balance. No overspend possible.
Fundraising and group orders
Schools, sports organizations, and nonprofits running group order stores with defined windows. Open and close dates set per program. Batch fulfillment routed to the decorator after the order window closes.
Limited-time event stores
Marketing and events teams launching stores tied to a product launch, trade show, or seasonal campaign. Stores open and close on schedule. Inventory limits enforced. Post-event reporting shows participation rate and top redeemed items.
Connected to every system your program depends on
A rewards redemption platform works best when it shares data with the rest of your stack. Redefine connects natively to the platforms your operations already use.
Product Information Management
Product data, supplier catalog, and decorated item specs flow from the product information management system into every storefront. One update propagates everywhere.
See Product Information ManagementOrder Management System
Orders placed in the redemption store route through the order management system to the right supplier, decorator, or fulfillment center. Status updates reach participants automatically.
See Order Management SystemBusiness-to-Business Commerce
The same platform powers business-to-business wholesale ordering for your trade accounts. One product catalog, one admin, different buyer experiences. No duplication.
See Business-to-Business CommerceAnalytics and Reporting
Budget utilization, redemption rates, and participant activity reported alongside business-to-business order data and direct-to-consumer revenue in one unified analytics view.
See Program ReportingReward redemption software stops at the store. Redefine goes all the way to operations.
Most rewards store software handles the storefront well. But when your program grows, you need budget enforcement, artwork governance, supplier connections, and real-time analytics. That depth is not available as a bolt-on.
| Capability | Typical program-store tool | Redefine |
|---|---|---|
| Redemption and incentive storefronts | ||
| Per-user budgets and allowance enforcement | ||
| Proof and approval workflow with audit trail | ||
| Product information management-synced supplier catalog | ||
| Order management system fulfillment and order routing | ||
| Business-to-business wholesale and direct-to-consumer on the same platform | ||
| Real-time program analytics and reporting |
Questions buyers ask before choosing rewards store software
Yes. Redefine is the only platform where a redemption store, a business-to-business wholesale portal, and a public direct-to-consumer storefront operate from the same system and the same admin. Product data, inventory, and order routing are shared. You never duplicate a catalog or manage separate platforms.
Each participant's allowance balance is tracked in real time. At checkout, the platform validates that the cart total does not exceed the remaining balance. If it does, the participant sees their balance and is prompted to adjust the order before proceeding. Admins can set expiration dates, rollover rules, and department-level caps. The allowance system draws from the same account hierarchy used for business-to-business credit limits.
When a proof is approved, the platform routes the approved artwork file and order details to the assigned supplier through the order management system. There is no manual download and re-upload step. The entire flow from participant order to supplier notification is handled inside Redefine. Every revision, comment, and sign-off is stored with a timestamp in the audit log.
Yes. Points and reward systems connect via application programming interface. Balances are pulled at session start and displayed in the store. At checkout, the participant applies points and the balance is decremented through the integration. The platform supports a range of points-to-currency conversion rules and display formats configured per program.
Most stores launch within 10 business days of sign-off. The onboarding sequence is: platform configuration (days 1 to 3), product catalog import and artwork setup (days 4 to 6), budget rules and user import (days 7 to 8), user acceptance testing and stakeholder sign-off (days 9 to 10), go-live. Your team's required investment is 3 to 4 hours per week across the process. Redefine manages all build and configuration tasks.
Is Redefine the right reward redemption software for your program?
Good fit if you...
- Run multiple program stores and want one admin for all of them
- Need budget enforcement, proof approval, and order management system routing in one platform
- Want to run business-to-business wholesale and a redemption store from the same system
- Serve promotional products, branded merchandise, or corporate apparel markets
- Need real-time analytics on redemption rates and budget utilization
Not the right fit if you...
- Need a standalone gifting-only tool with no ops integration
- Running a single small store for under 25 participants with no budget controls needed
- Looking for a consumer rewards software-as-a-service with pre-built loyalty point mechanics only
Not sure? Tell us your situation and we will be straight with you. Talk to the team
Tell us about your program
Tell us what your team is managing manually that a rewards redemption platform should handle.
Brief received
We will review your situation and send a scoped proposal within 3 business days.
Reply within 48 hours
Proposal in 3 days
45+ programs built
You own the code
See a redemption store walkthrough
We will show you a live rewards redemption platform: budget controls, proof workflow, order management system routing, and analytics: built for the way your team operates. No commitment. No pitch.