BigCommerce landing pages

Turn more ad clicks into sales.

Redefine Innovations builds BigCommerce landing pages that match your ads.

CCTV Security Pros: 1.4% to 1.9% conversion after our store work.

BigCommerce results

When page, ads and tracking work together

From store, tracking and ads work, not a landing page project alone. Each links to its case study.

CCTV Security Pros conversion rate
From 1.4% to 1.9%
Read the CCTV Security Pros story
CCTV Security Pros sales tracked
From 15% to 92%
Read the CCTV Security Pros story
CCTV Security Pros Google Ads return
From 3.1x to 6.2x
Read the CCTV Security Pros story
Peekawhoo conversion rate
From 2.2% to 3.0%
Read the Peekawhoo story

Running ads to BigCommerce? Get a Landing Page Review.

See where visitors drop off and what to fix first.

Get my landing page review

Short answer

What is BigCommerce landing page development?

Updated

BigCommerce landing page development is building and fixing the pages your ads send shoppers to. Redefine Innovations builds BigCommerce landing pages for ads, launches and campaigns, with Page Builder or as custom pages. We match the page to the ad, keep it fast, set up tracking and test changes, so more paid clicks turn into orders.

An ad makes a promise. If the page says something else, shoppers leave. So the headline, the photo and the button on the page should repeat what the ad said, and the page should load fast on a phone.

We check tracking first. Then every test shows which page brings in more orders.

Three ways to fix a page that does not sell

Not sure which? Start here

ChoiceBest whenWhat you getWhere it stops
Landing page reviewYou run ads and the page does not sellA ranked fix list for one pageIt is a review; the build comes after
Landing page designYou need a new page from scratchA new page designNot tied to your ad data
CRO servicesThe whole store needs testingTests across store and checkoutA bigger job than one page

What we check first

  • [1] What your ads promise
  • [2] Page speed on phones
  • [3] Tracking and events
  • [4] Where visitors leave

Whole store? See BigCommerce CRO services. New page design? See landing page design services, or all BigCommerce services.

A shopper on a sofa taps an ad and lands on a page with the same boots and the same headline
Message matchThe ad and the page show the same boots

BigCommerce landing pages

Watch visitors convert when your page matches your ad's message.

Shoppers click an ad for one thing. When the page shows that same thing first, they stay and buy.

See our BigCommerce PPC agency

One team, start to finish

Four vendors become one team

Most stores use a marketing agency, a developer, an ERP partner and a strategy agency. At Redefine, one team does all four for your store.

One team One plan and one owner for your storeNo hand-off between vendors

Four things we check on your landing page.

Tap a point to see what each part does for sales.

A laptop shows your BigCommerce landing page: headline, product photo, reviews and one main button
Your landing page with four points explained.
  • Headline

    It should say what your ad said, in the same words. That keeps shoppers on the page.

  • Product photo

    Big photos slow phones down. We size them, so the page shows fast.

  • Reviews

    Proof near the button helps shoppers trust the page before they buy.

  • Main button

    One clear next step. We track every click, so each test shows what works.

Revenue calculator

What could a better page add each month?

Use your own numbers. See what the same ad visitors could earn on a page that converts better.

Your numbers

Monthly

35,000
1.4%
$190
1.9%

Monthly revenue

Your estimate

Current
$93K
Potential
$126K

Potential revenue increase

$33Kper month

$399K a year from the same traffic.

Get my landing page review

This is an estimate from your own numbers. Real results may differ.

Estimate: visitors x (better rate minus current rate) x average order value. Not a promise.

Common problems

Why paid clicks do not turn into sales.

Product page off-message? See BigCommerce theme development. Testing more? See BigCommerce CRO services.

An engineering mindset for ecommerce growth

We run growth the way engineers run software.

Redefine Innovations is an engineering company that does marketing. Developers, ERP engineers and marketers work on one team, so a fix reaches the store's code, not just the ad account.

  • A developer and a marketer read a page test that splits visitors between version A and version B
  • Every change is a test with a success number

    Instead ofChanges that ship on opinion

  • Every task has a “done when” line

    Instead ofDone when it is sent

  • Developers fix the store, not just the ads

    FixesSpeedFixesCheckoutFixesTracking and ERP data

  • Alerts fire the week a number drifts

    OwnerOne person, with a planned response

You get your Landing Page Review first. It is made for your store, and it is yours to keep.

How Redefine works

TheREDEFINEMethod

Landing pages built and checked the way engineers ship software.

We would not start with a full page redesign when the ad and the headline do not match yet. The match comes first, then speed, then tests on the rest.

Get my landing page review

You see what to fix first before any build work starts.

Why this approach matters

  • Decisions rest on your own data.
  • Less ad spend goes to pages that do not sell.
  • Shoppers get a page that answers what they clicked for.
  1. Start here

    Step 1: Diagnose

    We review your ads, page speed and where visitors leave, so we know how the page works today.

    You receive A list of problems

  2. Choose what matters

    Step 2: Prioritize

    We rank fixes by how much they can move sales. A headline that matches the ad comes before a full redesign.

    You receive A ranked fix list

  3. Do the work

    Step 3: Deliver

    Developers make the changes in Page Builder or as a custom page. You approve each change before it goes live.

    You receive Changes, approved by you

  4. Check the result

    Step 4: Prove

    We track clicks and conversion to check that each change worked.

    You receive Before and after numbers

  5. Keep improving

    Step 5: Improve

    We test the next idea, so the page keeps getting better as your ads change.

    You receive A plan for the next test

What you receive

An analysis report, a ranked fix list and regular updates on how the page performs.

Case study / BigCommerce paid traffic

CCTV Security Pros got more from every ad dollar

Google Ads return on ad spend BigCommerce store
6.2x

How it changed

  1. Before

    3.1x ad return

  2. The fix

    92% of sales tracked

  3. After

    6.2x ad return

The challenge

Ads ran, but most sales could not be traced to an ad.

What Redefine did

  • 01Email, marketplace and GA4 tracking
  • 02Store pages reworked
  • 03Google Ads steered by tracked sales

Not a landing page project alone. Read the CCTV Security Pros case study

Your Landing Page Review

Know what to fix on your page first.

Prepared for: your store. It covers where visitors drop off, page speed, how well the page matches your ad, tracking gaps and what each fix could do for sales.

  1. Step 1

    Send your page link

  2. Step 2

    We review the page

  3. Step 3

    Your written review

  4. Step 4

    We talk through the fixes

Hands turn the pages of a printed Landing Page Review prepared for your store
What drives the cost of a landing page project?

It depends on your store, how many pages you need and how much work each one needs. Page Builder pages take less work than custom ones, and tracking or integrations add to it.

You get a written estimate before any work starts.

How long does a landing page project take?

It depends on the scope. After your review, we agree the work with you and give you a timeline before we start.

What is the difference between Page Builder and custom pages?

Page Builder uses BigCommerce's drag and drop editor and ready blocks, so a page can go live fast. A custom page is coded for a special layout or feature.

We tell you which one fits each campaign. See BigCommerce theme development

Is there any risk to my live store?

We build and test changes on a preview first. Each change has a way to undo it, and you approve it before it goes live.

Can I keep my apps and tracking tools?

Yes, in most cases. We check your apps and tracking tags and make them work with the new page.

See BigCommerce marketing services

What happens after my page review?

You get a written report with what we found and what to fix first. We talk it through with you.

If you want, our team then makes the fixes and tests them. See BigCommerce development services

What is the REDEFINE Method?

The REDEFINE Method is Redefine Innovations' business-first framework for identifying business constraints, prioritizing improvements, delivering appropriate solutions, verifying outcomes, and sustaining improvements.

It has five stages: Diagnose, Prioritize, Deliver, Prove and Improve. Read the REDEFINE Method

Landing Page Review

Ready to fix your BigCommerce landing page?

Send your page link. We review one BigCommerce landing page and send you a report on what to fix first, made for your store.

A store marketing manager asks for a landing page review on a short form on her laptop
  • Where visitors drop off
  • What to fix first
  • 25+ years in ecommerce
  • 550+ projects delivered

Review of one BigCommerce landing page

Share your store and page link. We use it to start your Landing Page Review.

  1. 1Send your page link
  2. 2We confirm your request
  3. 3We review the page
  4. 4You get your report and a call

Get on a call with us to see how we can help you

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