For paid traffic marketers losing money to low-converting pages

Your Ads Deserve a Landing Page Built to Convert.

Every ad click costs money. A weak landing page burns that spend. Redefine builds landing pages designed for one job: turn paid traffic into customers. Each page ships mobile-first, A/B test-ready, and fully wired for analytics from day one.

120+ pages deliveredA/B test-ready by default65% of paid traffic lands on mobile. We build for that.
Conversion strategist reviewing landing page A/B test results at a professional workspace with natural window light and engaged focus
0+
Landing pages built and delivered
2.1x
Average conversion rate lift
7 days
First page from sign-off
The before and after

Most landing pages bleed ad spend. Here is why.

See what a typical page costs you. Then see what a purpose-built page earns you. Same ad budget. Very different outcome.

yourbrand.com/summer-promoCVR: 1.2%
HomeProductsAboutBlogPricingContactLogin
ACME BRAND
Welcome to Our Site
We have great products. Browse our collection today.
Shop Now
Learn More
Contact Us
Newsletter
Featured Products • Blog • About Us • Reviews

Navigation pulls buyers off the page

Every link in your nav is a door to somewhere that is not your checkout. Buyers leave. You paid for that click.

Four CTAs mean zero conversions

When visitors can choose between four actions, most choose none. Decision paralysis kills conversions.

Vague copy answers nothing

Buyers arrive with a specific question. Generic headlines send them back to Google.

Outcome
1.2% conversion rate
At $5,000 ad spend: approximately $5,100/month
Bounce rate
78%
go.yourbrand.com/summer-saleCVR: 4.8%
ACME BRAND
Sale Ends Tonight
Limited Time Offer
Save 30% on Your First Order
Free shipping on all orders. No code needed. Ends tonight.
Claim My 30% Discount
★ 4.9 (2,400 reviews)·Free returns·Secure checkout
247 people bought this in the last 24 hours

One page. One goal. Nothing else.

Buyers who click your ad land on a page with one exit: the action you want. No nav. No detours.

One CTA. One decision. Done.

Every section, image, and headline points to one button. Visitors know exactly what to do.

Copy that answers what the buyer is already thinking

The right headline closes the gap between their question and your offer.

Outcome
4.8% conversion rate
At $5,000 ad spend: approximately $20,400/month
Bounce rate
38%
Digital marketer reviewing a high-converting landing page with a positive conversion-rate uplift, calm and confident, natural window light in a professional office
The cost of waiting

Every month you wait, your ad spend works for someone else's bottom line.

Drag the slider to your monthly ad budget. Watch how much a 2.1% conversion lift adds. These numbers use the Unbounce research baseline for landing page optimization.

Revenue your current page has missed since you started reading

$0.00

Set your spend below. This is what a better-converting page adds to your revenue at that budget.

Per day
$0
Revenue your page is leaving behind
Per month
$0
Monthly revenue you are not capturing
Per year
$0
What this costs you annually
$10,000
$1,000$25,000$50,000
Get My Landing Page Proposal

No commitment. No pitch. Scoped proposal in 3 days.

Numbers use a 2.1% conversion rate lift baseline (Unbounce research), $2 average cost per click, $150 average order value. Your results will vary.

What every landing page includes

Six things every landing page we build ships with from day one.

Set day 1

A clear conversion goal before a pixel is placed

You agree on one metric this page must move before design starts. Every section, button, and headline serves that number.

65%

Mobile-first every build

65% of paid traffic lands on mobile. Every page is designed for mobile first and tested across every screen size before launch.

A/B ready

Built for testing from launch day

Every page ships with A/B variant structure you can test without a developer. More tests mean more conversion data, faster.

<2s load

Fast enough to stop losing clicks

A 1-second delay costs 7% in conversions. Every page meets a sub-2-second load target. Speed is built in, not bolted on.

GA4 + events

Analytics wired before the first visitor lands

GA4 goals, conversion events, and heatmaps are live before launch. You see what works from the first click, not weeks later.

100%

Full code ownership at handoff

You own the page and code when we deliver. No platform fees. No monthly retainer to change a headline or swap an image.

Priced by scope, not by the hour. Line-by-line proposal before you commit.

Landing page projects have a fixed scope. You see exactly what is included and what it costs before Sprint 1 begins.

See Pricing
Real conversion proof

A 35% traffic increase and higher conversion rates. One shared engagement.

Lizzy's Fresh Coffee ecommerce product customization page with personalization module displayed on desktop monitor after Redefine user experience redesign
Company
Lizzy's Fresh Coffee
Specialty Coffee · Direct-to-ConsumerBigCommerce

Lizzy's Fresh Coffee is a specialty coffee roaster in Ketchum, Idaho. They sell customizable coffee online. Buyers arrived ready to purchase but the personalization flow made ordering slow and difficult.

Problem

Their checkout had payment failures, slow load times, and a mobile experience that broke mid-order. The product customization tool, their main sales driver, was buried and broken on mobile. Buyers left before completing a purchase.

Solution

One engagement covered a redesigned product customization / conversion path and a mobile-first responsive rebuild. Custom personalization module, mobile-first product pages, and infrastructure upgrades cleared every technical block between buyer intent and checkout.

  • Mobile-first product pages for the full catalog

  • Custom product personalization module built into checkout

  • Performance and SEO improvements site-wide

  • Infrastructure upgrade for scale and uptime

Result
+0%

Pageviews in the months after launch

Traffic grew 35% after launch from that shared engagement. Search rankings improved across key product terms. The new customization module and responsive rebuild reduced drop-off and lifted conversion rates on the main product pages.

Higher conversion rate
Less friction in the purchase flow
Improved search rankings
Across core product terms
How Redefine compares

Eight things most agencies skip. We build them all in.

Most agencies hand over a page and invoice you. Redefine hands over a working conversion system. Here is the difference, row by row.

Capability
Typical agency
Redefine
Conversion goal agreed before design starts
Conversion-focused copy included
Mobile-first by default
Varies
A/B test variants built into the page
Analytics events set up before launch
Load speed tested before and after launch
First page delivered in 7 days
You own the code at handoff
Varies
Honest answers

How much does landing page design cost? That and four more questions we hear every week.

Work starts within 7 days of you approving the proposal. A single landing page ships in 2 to 3 weeks. A campaign set of 3 to 5 pages takes 4 to 6 weeks. You get a fixed scope in writing before any work begins. No open-ended timelines. No surprise changes to the bill. Have a campaign launch date? Tell us in the brief and we plan the schedule around it.

No. Your page can sit on your existing platform — Shopify, BigCommerce, WordPress, Webflow, or custom. It can also live on a standalone domain like go.yourbrand.com. Standalone pages convert better for paid campaigns. They cut site navigation completely. We build natively in your current stack and tell you the right hosting approach in your proposal.

A landing page has one audience, one message, and one action. No navigation. No competing buttons. No links to your blog. Every element — copy, layout, images, trust signals, button placement — pushes the visitor toward one choice. A standard website serves many audiences and many purposes. That makes it the wrong tool for paid traffic.

Before design starts, you and Redefine agree on one metric. That metric drives every decision. At handoff, you receive a before-and-after performance report. GA4 goals, conversion events, and heatmaps are live before the first visitor lands. Thirty days after launch, we review the metric together and identify the next highest-value test.

We scope every project, not bill by the hour. Before work starts, you receive a line-by-line proposal: what is included, what it costs, when the first page delivers. A single landing page is a fixed-price project. Campaign sets of 3 to 5 variant pages are priced separately. Full pricing details are at the pricing page. Submit your brief and get a scoped proposal free within 3 business days.

Start here

Get a detailed landing page proposal in 3 days. No commitment. No pitch.

Submit your brief. Get a line-by-line proposal showing exactly what is included, what it costs, and when the first page delivers. You agree to nothing until you approve the scope.

1

Submit your brief below. Takes 3 minutes.

2

We call within 48 hours to confirm your goal and page scope.

3

You receive a line-by-line proposal in 3 business days.

4

Work begins within 1 week of you approving the proposal.

Designer and marketer reviewing landing page wireframes together at a professional desk with morning window light and engaged focus

48-hour response

We call you within 2 business days

First page in 7 days

From approval to first design

A/B ready

Test variants included

Full code ownership

No retainer at handoff

Tell us about your landing page project

Form

Get on a call with us to see how we can help you

Get a Quote