Website conversion audit

Your site is losing buyers right now. Find out exactly where.

We read your heatmaps, session recordings, and funnel data. We rank every friction point by revenue impact. You get a clear list of what to fix first — in 7 days.

52+ audits completedFindings in 7 days
User experience analyst reviewing heatmap and session recording data on a large monitor in a bright studio
What changes after a UX audit

Stop guessing. Start fixing the right problems first.

What teams tell us before the audit

"We know the site has problems, but we do not know which ones to fix first."

"Bounce rate is high but we cannot explain why. We just keep adding features."

"Checkout abandonment is above 70%. We have made guesses and spent three sprints fixing the wrong things."

"We cannot agree internally on what to prioritize. Everyone has an opinion and no one has data."

"We redesigned the homepage six months ago and conversion did not change."

What they know after the audit

A ranked list of 10 to 20 friction points, ordered by revenue impact. You know exactly which fix comes first.

Heatmap and session recording data shows where buyers stop and what they try before they leave. Every drop-off explained.

A checkout friction map. Each abandonment step has a named cause and a specific fix attached.

One data-backed priority list your whole team agrees on. No more opinions. No more debates.

A direct answer to why your redesign did not move conversion, and what to change next time.

User experience team reviewing an improved conversion result and scroll heatmap deliverable on a laptop
What your conversion gap costs per day

Every day you wait costs real money. See exactly how much.

Enter your monthly revenue and conversion rate. The calculator shows how much you gain by closing the gap to industry average.

$100,000
$10K$2M
1.8%
0.5%5.0%

Revenue you're losing each day

$0per day

Based on closing the gap from your current rate to the 3.0% industry average

Monthly upside if you hit industry average

$0

If a user experience audit and fix brought your conversion rate to industry average

User Experience Audit Priority Report · Sample output

Friction findings

14 issues found
P1Checkout: 4-step form causes 67% drop-off at billing
-$2,800/mo
P1Mobile: product images not tappable to expand, 43% exit
-$1,900/mo
P2Navigation: category depth causes 3.8 avg clicks to product
-$1,200/mo
P2Cart: no urgency signal, 38% abandon without purchasing
-$980/mo
P3Trust signals: no reviews visible above the fold on product detail page
-$650/mo
Total identified impact-$7,530/mo est.
Sample data. Your audit reveals your actual figures.

This is a modeled estimate. An actual audit finds your real friction points using behavioral data, not averages.

What you get in 7 days

Five reports that tell you what to fix, in what order, and what it costs.

Heuristic evaluation

We check your site against 10 usability principles. You see exactly which pages fail and why.

Behavioral analysis

We read your heatmaps, click maps, and session recordings. You see where buyers stop and what they do before they leave.

Funnel drop-off map

We map every step from landing to purchase. You see the exact point where buyers exit and why.

Competitive benchmark

We compare your site to three category leaders. You see where you fall behind and what closing each gap is worth.

Prioritized findings report

Every finding is ranked by revenue impact, paired with a fix, and estimated for dev time. You hand this to your team and start on day one.

Heuristic evaluation report

Pages evaluated

Homepage8 issues
Category pages5 issues
Product detail pages4 issues
Cart and checkout7 issues

Principles assessed

Visibility of system status
Error prevention
Recognition over recall
Flexibility and efficiency of use
Behavioral analysis summary

23K

Sessions reviewed

67%

Drop-off at checkout step 2

3.8s

Average hesitation before exit

We annotate every behavioral insight with the fix that addresses it.

Conversion funnel map
Landing page visit
100%
Category page view
62%
Product detail page
38%
Add to cart
18%
Completed purchase
1.8%

Each drop-off step is labeled with the friction cause and a fix recommendation.

Competitive user experience benchmark
User experience dimension Your site Leader A Leader B
Mobile usability Partial
Checkout steps 4 steps2 steps1 page
Trust signals visible
Prioritized findings report
P1

Simplify checkout to 2 steps. Est. impact: +0.6% conversion rate

3 days dev
P1

Make product images tappable on mobile. Est. impact: +0.3% conversion rate

1 day dev
P2

Add social proof above the fold on product detail page. Est. impact: +0.2% conversion rate

2 days dev
Estimated total impact+1.1% conversion rate from P1 fixes alone

What does a UX audit cost?

We scope the price before we start. Every proposal has a line-by-line breakdown. No hourly billing during the work.

See UX Audit Pricing
Ecommerce case study

One audit. One month of fixes. Revenue doubled in six months.

User experience consultant presenting annotated Figma audit findings to a client across a meeting table with focused discussion

Three Islands

Ecommerce · BigCommerce

Three Islands sells premium products online. Their buyers expect the site to match the product quality.

The problem

The site was outdated. Mobile didn't work. Checkout had too many steps. Buyers were arriving and leaving without buying. The team didn't know which problem to fix first.

Audit-to-result timeline

Week 1

The audit found 14 friction points

Checkout fragmentation was the biggest revenue leak.

Weeks 2 to 4

We scoped and wireframed the redesign based on audit findings

Responsive layout, simplified navigation, single-page checkout.

Month 2

New site launched

Every design decision tied to a specific audit finding.

6 months later

Revenue doubled year-over-year

Mobile purchase completion increased across every device.

The result

0x

Year-over-year revenue growth

Supported by higher conversion rates and improved customer satisfaction across all devices

  • Checkout simplified from multiple steps to one mobile-first flow
  • Visual design updated to match the brand's premium product quality
  • Every design change traced to an audit finding with a predicted outcome
  • Customer satisfaction and conversion both improved

Service

UX audit and BigCommerce redesign

Why clients choose us

We do three things other audit agencies refuse to do.

We deliver findings in 7 days, not 6 weeks

Most agencies run a "discovery phase" for 3 to 4 weeks before any findings appear. Your conversion loss continues the entire time. We run heuristic review and behavioral analysis in parallel. Day 7 gets findings. Day 8 gets the walkthrough.

  • Heuristic review begins on day 1
  • Behavioral analysis runs simultaneously, not after
  • Findings report delivered at day 7, walkthrough scheduled for day 8

Typical timeline comparison

Typical agency

4 to 8 weeks

Redefine

7 days

Every finding comes with a fix, a dev estimate, and a revenue forecast.

Most audit reports describe what is wrong. They do not tell you how to fix it, what it costs, or how much revenue you recover by fixing it. We include all three for every finding.

  • Fix specification: exactly what to change and where
  • Development effort estimate: so you can plan your sprint before the report is even 24 hours old
  • Priority rank: so stakeholders agree on what to fix first instead of debating it

Sample finding card

P1Checkout: 4-step billing form

Behavioral data: 67% drop-off at step 2. Session recordings confirm confusion with address validation.

Fix: Consolidate to 2 steps. Auto-validate postal code.

Dev effort: 3 daysEst. +0.6% conversion rate

We scope and begin implementation the day after the audit

An audit that sits in a document is an audit that changed nothing. If you want us to fix what we found, we move from audit to implementation sprint with no gap, no new contract, and no re-briefing.

  • Audit findings become the sprint backlog, not a separate engagement
  • Implementation quote is included with the findings report so you can decide the same day
  • Take the findings to your own team. Either way, you leave with a plan you can act on immediately.

Audit-to-sprint handoff

Audit findings delivered

Implementation quote included same day

Sprint 1 starts within 1 week of sign-off

Common questions

Honest answers to the questions every buyer asks us first.

A full UX audit has five parts. First, a heuristic evaluation checks your site against 10 usability principles, page by page. Second, behavioral analysis reviews your heatmaps, session recordings, and click maps. Third, we map your full conversion funnel and label every drop-off point. Fourth, we benchmark your site against three category leaders. Fifth, we deliver a prioritized findings report with a fix, a dev estimate, and a conversion impact forecast for every issue. You receive all five reports in 7 days.

We scope the price before any work starts. The cost depends on how many pages and user flows we review, how much behavioral data you have, and whether you need competitive benchmarking. Submit a brief and we return a line-by-line proposal in 3 days. See the UX audit pricing page for investment ranges.

Three things. One briefing call to explain your business goals and the pages or flows to review. Access to your analytics platform, whether that is Google Analytics, Mixpanel, or another tool. Access to any heatmap or session recording tools you already run. If you don't have heatmaps set up, we set them up before the audit starts. Your total time commitment is 2 to 3 hours across the full engagement.

Both. Take the report to your own development team if you prefer. Or have us fix what we found. We include an implementation quote with the audit delivery so you decide the same day. When you proceed, Sprint 1 starts within 1 week of sign-off. No gap, no re-briefing, no new contract.

A UX audit tells you what is wrong and why, with data behind every finding. A redesign changes the interface. Many teams spend money on redesigns before they know what the actual problem is. That is why redesigns often fail to improve conversion. The audit is the diagnostic step. It tells you which parts of the interface to redesign and in what order. Some findings need a redesign. Others need a single line of code changed. The audit tells you which is which before you spend on either.

Is a UX audit right for you?

Is your site ready for a UX audit? Find out in 60 seconds.

Good fit
  • Ecommerce stores with traffic but flat or falling conversion rates
  • Teams planning a redesign who need to know what to change before they start spending
  • SaaS products with onboarding drop-off and no clear data explaining why
  • Internal teams that disagree on priorities and need one neutral, data-backed decision
  • Brands running paid ads who want to fix conversion before spending more on traffic
Not a fit
  • Sites with fewer than 500 monthly sessions. Behavioral data is too thin for a meaningful audit.
  • Teams that want findings to confirm a decision they already made.
  • Brands that won't act on findings for 6 to 12 months. Behavioral data goes stale. So does the competitive benchmark.

Looking for UX audit services near you? Tell us your situation. We will be direct about whether we are the right fit.

Start here

Tell us the problem. We tell you what it costs to fix it.

Describe where your site is losing buyers. We scope the audit, price the work, and return a line-by-line proposal in 3 business days.

Call within 48 hours

A senior UX analyst reads your brief and calls to confirm what to review

Scoped proposal in 3 days

Line-by-line breakdown of the audit scope, timeline, and fixed price

Findings in 7 days from sign-off

Audit starts the day you sign. Findings arrive 7 days later.

Your team's total time is 2 to 3 hours. One briefing call. Analytics access. One findings walkthrough. We handle the rest.

Form

Call within 48 hours · proposal in 3 days · findings in 7 days from sign-off

Response within 48 hours
Proposal in 3 days
Findings in 7 days
52+ audits completed
User experience auditor reviewing a completed audit findings report at a tidy desk with quiet concentration
Get started today

Get a scoped proposal in 3 days. No sales call. No obligation.

Tell us why buyers are leaving your site. We price the audit, scope the work, and deliver findings in 7 days from sign-off.

Get My Free Proposal

Submit brief → call within 48 hours → proposal in 3 days → findings in 7 days from sign-off

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